🆚 BlueConic vs. OptinMonster

Compare technologies based on real-world usage data *

Type

Customer data platform
Conversion optimization tool

About

BlueConic is an AI-powered customer data platform that unifies and segments all your data to personalize content, messages, and offers.

OptinMonster is a conversion optimization and lead generation platform that helps websites turn visitors into subscribers or customers using targeted onsite campaigns such as popups and opt-in forms.

It provides a drag-and-drop campaign builder, over 700 prebuilt templates, multiple campaign types including popups, floating bars, slide-ins and fullscreen welcome gates, behavioral targeting with Exit Intent technology, page and geolocation targeting, and A/B testing.

Headquarters

Boston, Massachusetts, United States
West Palm Beach, Florida, United States

Website

Pricing

Free version ❌
On request
Free version ✔️3 campaigns + 500 campaign impression credits
Basic$84/year
Plus$228/year
Pro$348/year
Growth$84/year

Categories

CDP › Rank #15
Lead Generation › Rank #24
Lead Generation › Rank #1
Personalization › Rank #19
Conversion Optimization › Rank #3
A/B Testing › Rank #3

Popularity

Determined by the number of sites using each technology.

The OptinMonster conversion optimization tool is 6 times more popular than BlueConic.
Total websites

Market share

Lead Generation

Popularity by country

Determined by the number of sites detected from each country.

OptinMonster is more popular in the United States, the United Kingdom, and Australia, while BlueConic is more popular in Finland and Belgium.
United States
United Kingdom
Australia
Netherlands
Canada
Germany
France
Italy
Spain
Brazil

Awards

Popularity by domain category

Determined by the number of sites in each category.

OptinMonster is more popular among sites focused on business, marketing and merchandising, and blogs and wiki, while BlueConic is more commonly used on general news sites.
Business
Marketing/Merchandising
General News
Blogs/Wiki
Online Shopping
Education/Reference
Internet Services
Travel
Health
Sports

Top sites

Top-ranked sites that use these technologies.

Name
Rank
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Rank
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See also

* According to recent studies, many of online reviews are fake.
When making your decision, it is better to rely on data that cannot be falsified.
Our service evaluates the popularity of technologies by the number of websites using them.

Statistics were last calculated on .
For details, see our methodology and disclaimer.