🆚 Concert vs. Google Marketing Platform

Compare technologies based on real-world usage data *

📈 Google Marketing Platform is much more popular than Concert.
🌍 Google Marketing Platform is more popular in all countries.

Concert

Google Marketing Platform

Type

Advertising technology

About

Concert by Vox Media is a publisher‑led marketplace with best-in-class creative formats.

An online advertising and analytics platform from Google.

Headquarters

New York, United States

Mountain View, California, United States

Website

concert.io #1,356,020

marketingplatform.google.com

Popularity

Determined by the number of sites using each technology.

Google Marketing Platform advertising technology is 44 times more popular than Concert.

Total websites

Market share

Advertising

Popularity by country

Determined by the number of sites detected from each country.

Google Marketing Platform is more popular than Concert in all countries.

Japan

United States

United Kingdom

Spain

France

Germany

Poland

Australia

Netherlands

Canada

Awards

🥉 Third most popular in Japan in the Advertising category.
⭐ 7th most popular in Singapore in the Advertising category.
⭐ 7th most popular in the United Arab Emirates in the Advertising category.
⭐ 8th most popular in Hong Kong in the Advertising category.
⭐ 8th most popular in Vietnam in the Advertising category.

Popularity by domain category

Determined by the number of sites in each category.

Google Marketing Platform is more popular among sites focused on business, blogs and wiki, and finance and banking, while Concert is more commonly used on sports sites.

Business

Blogs/Wiki

Sports

Finance/Banking

Marketing/Merchandising

Online Shopping

Entertainment

Travel

General News

Health

Top sites

Top-ranked sites that use these technologies.

Name

Rank

#56

#2,702

#3,975

#5,347

#5,605

Name

Rank

#16

#23