🆚 Criteo vs. Raptive

Compare technologies based on real-world usage data *

Type

Advertising technology
Advertising technology

About

Criteo is a French performance advertising platform focused on commerce media and retargeting.

Its AI-driven technology offers dynamic creative optimization (DCO+) to personalize ads in real time, predictive bidding based on shopper intent, a self-service ad platform for full-funnel campaign management, and a supply-side platform called Commerce Grid.

Raptive is a premium ad management network that helps content publishers monetize their websites through optimized ad placements.

It provides custom ad layouts, multiple ad formats including display and video, and works with publishers that have quality content, a minimum of 25,000 monthly pageviews, and significant traffic from key English-speaking markets.

Headquarters

Paris, France
New York, United States

Website

Pricing

Revenue share75%

Categories

Advertising › Rank #9
Advertising › Rank #29

Popularity

Determined by the number of sites using each technology.

Criteo advertising technology is 4 times more popular than Raptive.
Total websites

Market share

Advertising

Popularity by country

Determined by the number of sites detected from each country.

Criteo is more popular in the United States, Korea, and France, while Raptive is more popular in Panama.
United States
Korea
France
Germany
United Kingdom
Japan
Italy
Turkey
Spain
Poland

Awards

Popularity by domain category

Determined by the number of sites in each category.

Criteo is more popular among sites focused on blogs and wiki, online shopping, and marketing and merchandising, while Raptive is more commonly used on recreation and hobbies sites.
Blogs/Wiki
Online Shopping
Marketing/Merchandising
Fashion/Beauty
General News
Business
Recreation/Hobbies
Entertainment
Real Estate
Travel

Top sites

Top-ranked sites that use these technologies.

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See also

* According to recent studies, many of online reviews are fake.
When making your decision, it is better to rely on data that cannot be falsified.
Our service evaluates the popularity of technologies by the number of websites using them.

Statistics were last calculated on .
For details, see our methodology and disclaimer.