🆚 Criteo vs. RTB House

Compare technologies based on real-world usage data *

📈 Criteo is four times more popular than RTB House.
🌎 Criteo is more popular in the United States, France, and Korea.
🌍 RTB House is more popular in Ukraine, the United Arab Emirates, and Kazakhstan.

Criteo

RTB House

Type

Advertising technology

About

Criteo is a French performance advertising platform focused on commerce media and retargeting.

Its AI-driven technology offers dynamic creative optimization (DCO+) to personalize ads in real time, predictive bidding based on shopper intent, a self-service ad platform for full-funnel campaign management, and a supply-side platform called Commerce Grid.

RTB House is a global advertising company that specializes in targeted advertising, including retargeting and real-time bidding (RTB).

Headquarters

Paris, France

Warsaw, Poland

Website

criteo.com #14,506

rtbhouse.com #170,800

Popularity

Determined by the number of sites using each technology.

Criteo advertising technology is 4 times more popular than RTB House.

Total websites

Market share

Advertising

Popularity by country

Determined by the number of sites detected from each country.

Criteo is more popular in the United States, France, and Korea, while RTB House is more popular in Ukraine, the United Arab Emirates, and Kazakhstan.

United States

France

Korea

Germany

Turkey

United Kingdom

Japan

Italy

Spain

Poland