🆚 Eyeota vs. Nexxen

📈 Nexxen is five times more popular than Eyeota.
🌎 Nexxen is more popular in the United States, Turkey, and Germany.
🌍 Eyeota is more popular in Japan.

Statistics based on 3.5M+ analyzed websites. About this data

Eyeota

Nexxen

Type

Data management platform

Advertising technology

About

Eyeota is a global provider of audience data for marketing and advertising.

Nexxen is a flexible, video-first, unified demand-side and sell-side advertising platform.

Headquarters

Singapore

New York, United States

Website

eyeota.com #1,687,778

nexxen.com #430,336

Popularity

Determined by the number of sites using each technology.

Nexxen advertising technology is 5 times more popular than Eyeota.

Total websites

Market share

DMP

Popularity by country

Determined by the number of sites detected from each country.

Nexxen is more popular in the United States, Turkey, and Germany, while Eyeota is more popular in Japan.

United States

Turkey

Germany

United Kingdom

France

Japan

Australia

Netherlands

Italy

Canada

Awards

⭐ 8th most popular in Japan in the DMP category.
🔥 11st most popular in the United States in the DMP category.

🥈 Second most popular in Turkey in the DMP category.
🥉 Third most popular in Singapore in the DMP category.
⭐ 4th most popular in Germany in the DMP category.
⭐ 4th most popular in France in the DMP category.
⭐ 4th most popular in Australia in the DMP category.

Popularity by domain category

Determined by the number of sites in each category.

Nexxen is more popular among sites focused on general news, online shopping, and business, while Eyeota is more commonly used on education and reference, motor vehicles, and auctions and classifieds sites.

General News

Online Shopping

Business

Marketing/Merchandising

Blogs/Wiki

Fashion/Beauty

Finance/Banking

Entertainment

Sports

Travel

Top sites

Top-ranked sites that use these technologies.

Name

Rank

#342

#1,359

#1,626

#2,116

#2,169

Name

Rank

#113

#1,556

#1,629

#1,782

#2,097