🆚 Eyeota vs. Permutive
- 📈 Permutive is four times more popular than Eyeota.
- 🌎 Permutive is more popular in the United States, the United Kingdom, and Spain.
- 🌍 Eyeota is more popular in Japan, Australia, and the Netherlands.
Statistics based on 3.3M+ analyzed websites. About this data
PermutiveType
Data management platform
Data management platform
About
Eyeota is a global provider of audience data for marketing and advertising.
Permutive is a real-time data platform that enables publishers and advertisers to collect, analyze, and activate first-party audience data while maintaining privacy compliance.
It combines a data management platform, data clean room, and audience curation tools to match and model first-party data with publisher signals, and supports real-time audience activation in milliseconds.
Headquarters
Singapore
London, United Kingdom
Pricing
Depends on volume
Popularity
Determined by the number of sites using each technology.
The Permutive DMP is 4 times more popular than Eyeota.
Total websites
Market share
DMP
Popularity by country
Determined by the number of sites detected from each country.
Permutive is more popular in the United States, the United Kingdom, and Spain, while Eyeota is more popular in Japan, Australia, and the Netherlands.
United States
United Kingdom
Spain
Canada
Germany
Japan
Ireland
France
Italy
Poland
Awards
- ⭐ 8th most popular in Japan in the DMP category.
- 🔥 11st most popular in the United States in the DMP category.
- 🥈 Second most popular in Ireland in the DMP category.
- 🥉 Third most popular in the United Kingdom in the DMP category.
- 🥉 Third most popular in Spain in the DMP category.
- 🥉 Third most popular in Canada in the DMP category.
Popularity by domain category
Determined by the number of sites in each category.
Permutive is more popular among sites focused on sports, general news, and blogs and wiki, while Eyeota is more commonly used on education and reference, online shopping, and auctions and classifieds sites.
Sports
General News
Blogs/Wiki
Entertainment
Business
Marketing/Merchandising
Forum/Bulletin Boards
Motor Vehicles
Recreation/Hobbies
Education/Reference
Top sites
Top-ranked sites that use these technologies.
Compare alternatives
Technologies with similar characteristics.
Adobe Audience Manager
Lotame
Oracle BlueKai🗃️ About This Data
- We evaluate the popularity of technologies based on the number of websites where we detect their usage.
- Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
- This report is based on the analysis of 3,375,483 websites.
- Statistics were last calculated on .
- For more details, see our methodology and disclaimer.