🆚 Eyeota vs. Lotame
- 📈 Lotame is much more popular than Eyeota.
- 🌎 Lotame is more popular in the United States, Turkey, and the United Kingdom.
- 🌍 Eyeota is more popular in Japan.
Statistics based on 3.3M+ analyzed websites. About this data
LotameType
Data management platform
Data management platform
About
Eyeota is a global provider of audience data for marketing and advertising.
Lotame is an end-to-end data collaboration platform that enables digital marketers to unify, analyze and activate data.
Headquarters
Singapore
Columbia, Maryland, United States
Pricing
Free version ❌
Custom
Categories
Popularity
Determined by the number of sites using each technology.
The Lotame DMP is 9 times more popular than Eyeota.
Total websites
Market share
DMP
Popularity by country
Determined by the number of sites detected from each country.
Lotame is more popular in the United States, Turkey, and the United Kingdom, while Eyeota is more popular in Japan.
United States
Turkey
United Kingdom
Indonesia
Canada
Germany
Australia
Singapore
India
Netherlands
Awards
- ⭐ 8th most popular in Japan in the DMP category.
- 🔥 11st most popular in the United States in the DMP category.
- 🥇 Most popular in Indonesia in the Identity Resolution category.
- 🥇 Most popular in Indonesia in the DMP category.
- 🥇 Most popular in Greece in the Identity Resolution category.
- 🥈 Second most popular in the United States in the Identity Resolution category.
- 🥈 Second most popular in Turkey in the Identity Resolution category.
Popularity by domain category
Determined by the number of sites in each category.
Lotame is more popular among sites focused on general news, business, and entertainment, while Eyeota is more commonly used on motor vehicles and auctions and classifieds sites.
General News
Business
Entertainment
Blogs/Wiki
Online Shopping
Marketing/Merchandising
Finance/Banking
Education/Reference
Sports
Health
Top sites
Top-ranked sites that use these technologies.
Compare alternatives
Technologies with similar characteristics.
Adobe Audience Manager
Permutive
Oracle BlueKai🗃️ About This Data
- We evaluate the popularity of technologies based on the number of websites where we detect their usage.
- Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
- This report is based on the analysis of 3,375,483 websites.
- Statistics were last calculated on .
- For more details, see our methodology and disclaimer.