๐ Google Pay vs. Link
- ๐ Google Pay is much more popular than Link.
- ๐ Google Pay is more popular in the United States, the United Kingdom, and Germany.
- ๐ Link is more popular in Indonesia, Turkey, and Thailand.
Statistics based on 3.4M+ analyzed websites. About this data
Type
Payment service
Payment service
About
Google Pay is a mobile payment and digital wallet service developed by Google that enables users to make contactless and online payments using supported Android phones, tablets, and wearable devices.
It supports NFC-based tap-to-pay, secure tokenization instead of sharing card numbers, storage of payment cards, transit passes, tickets, and loyalty cards, in-app and web payments, biometric authentication, and broad compatibility with banks and payment networks in many countries.
Headquarters
Mountain View, California, United States
San Francisco, California, United States
Pricing
Free โ๏ธ
Payment processing, per transaction
Standard2.9% + 30ยข
Instant Bank Payments2.6% + 30ยข
Klarna5.99% + 30ยข
Popularity
Determined by the number of sites using each technology.
The Google Pay payment service is 6 times more popular than Link.
Total websites
Market share
Payments
Popularity by country
Determined by the number of sites detected from each country.
Google Pay is more popular in the United States, the United Kingdom, and Germany, while Link is more popular in Indonesia, Turkey, and Thailand.
United States
United Kingdom
Germany
Netherlands
Czech Republic
France
Italy
Australia
Spain
Poland
Awards
- ๐ฅ Third most popular in the Czech Republic in the Payments category.
- โญ 4th most popular in Slovakia in the Payments category.
- โญ 4th most popular in Ukraine in the Payments category.
- โญ 5th most popular in Poland in the Payments category.
- โญ 5th most popular in Denmark in the Payments category.
- โญ 8th most popular in Indonesia in the Payments category.
- ๐ฅ 11st most popular in Singapore in the Payments category.
- ๐ฅ 14th most popular in India in the Payments category.
- ๐ฅ 19th most popular in the United States in the Payments category.
- โฌ๏ธ 21st most popular in Australia in the Payments category.
Popularity by domain category
Determined by the number of sites in each category.
Google Pay is more popular than Link in all market segments.
Online Shopping
Marketing/Merchandising
Business
Fashion/Beauty
Travel
Software/Hardware
Internet Services
Sports
Health
Real Estate
Top sites
Top-ranked sites that use these technologies.
Compare alternatives
Technologies with similar characteristics.
See also
๐๏ธ About This Data
- We evaluate the popularity of technologies based on the number of websites where we detect their usage.
- Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
- This report is based on the analysis of 3,406,701 websites.
- Statistics were last calculated on .
- For more details, see our methodology and disclaimer.
Klarna
Wero
Venmo
Samsung Pay