🆚 Hotjar vs. WPForms
Hotjar is twice as popular as WPForms.- Hotjar is more popular in the United States, the United Kingdom, and Germany.
WPForms is more popular in India, South Africa, and Austria.
Type
About
Hotjar is a web-based user behavior analytics and feedback platform that helps website owners observe how visitors interact with their sites and gather direct user feedback.
It offers click, scroll, move, and tap heatmaps, session recordings of real user journeys, on-site surveys and feedback widgets, conversion funnel and trend tracking, dashboards to aggregate metrics, and filters and segmentation to examine behavior by device or attributes.
WPForms is a 
WordPress form builder plugin with a drag-and-drop editor that lets users create contact, payment, survey, registration, and other custom forms.
It includes over 2,000 pre-built templates, conditional logic to show or hide fields based on answers, and multi-page and conversational form layouts.
Headquarters
Pricing
(7K+ sessions) $49+/month
(1M+ sessions) Custom
(1 site) $49.50/year
(3 sites) $99.50/year
(5 sites) $199.50/year
(unlimited sites) $299.50/year
Categories
Popularity
Determined by the number of sites using each technology.
Market share
Popularity by country
Determined by the number of sites detected from each country.
Awards
- 🥇 Most popular in the United States in the Conversion Optimization category.
- 🥇 Most popular in the United Kingdom in the Conversion Optimization category.
- 🥇 Most popular in the Netherlands in the Conversion Optimization category.
- 🥇 Most popular in Australia in the Conversion Optimization category.
- 🥇 Most popular in Germany in the Conversion Optimization category.
- 🥈 Second most popular in Germany in the Forms category.
- 🥈 Second most popular in Spain in the Forms category.
- 🥈 Second most popular in Italy in the Forms category.
- 🥈 Second most popular in Poland in the Forms category.
- 🥈 Second most popular in Austria in the Forms category.
Popularity by domain category
Determined by the number of sites in each category.
Top sites
Top-ranked sites that use these technologies.
Compare alternatives
Technologies with similar characteristics.
WPBeginner LLC company profile🗃️ About This Data
- We evaluate the popularity of technologies based on the number of websites where we detect their usage.
- Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
- This report is based on the analysis of 4,046,631 websites.
- Statistics were last calculated on .
- For more details, see our methodology and disclaimer.