🆚 Howuku vs. Microsoft Invest
- 📈 Microsoft Invest is much more popular than Howuku.
- 🌍 Microsoft Invest is more popular in all countries.
- ⭐ Howuku is particularly popular in Switzerland.
Statistics based on 3.8M+ analyzed websites. About this data
HowukuType
Legacy technology
Legacy technology
About
Howuku is a discontinued web analytics solution that provided A/B testing, heatmaps, and session recording capabilities.
Microsoft Invest was a demand-side ad management platform created after Microsoft's acquisition of Xandr to facilitate programmatic media buying.
Microsoft later retired the standalone platform to consolidate its advertising technologies and integrate buy-side capabilities directly into 
Microsoft Advertising.
Headquarters
Kuala Lumpur, Malaysia
Redmond, Washington, United States
Pricing
Free version ❌Free 14-day trial
Basic
(30K sessions) $49/month
(30K sessions) $49/month
Pro
(100K sessions) $89/month
(100K sessions) $89/month
Premium
(200K sessions) $149/month
(200K sessions) $149/month
Categories
Legacy › Rank #95
Legacy › Rank #23
Analytics › Rank #169
A/B Testing › Rank #44
Advertising › Rank #16
Popularity
Determined by the number of sites using each technology.
Microsoft Invest legacy technology is 114 times more popular than Howuku.
Total websites
Market share
Legacy
Popularity by country
Determined by the number of sites detected from each country.
Microsoft Invest is more popular than Howuku in all countries.
United States
United Kingdom
France
Germany
Turkey
Australia
Netherlands
Spain
Italy
Switzerland
Awards
- ⭐ 7th most popular in Norway in the Advertising category.
- ⭐ 8th most popular in Finland in the Advertising category.
- ⭐ 9th most popular in Norway in the Legacy category.
- ⭐ 10th most popular in Mexico in the Advertising category.
- 🔥 11st most popular in France in the Advertising category.
Popularity by domain category
Determined by the number of sites in each category.
Microsoft Invest is more popular than Howuku in all market segments.
Business
Online Shopping
General News
Marketing/Merchandising
Blogs/Wiki
Finance/Banking
Health
Travel
Fashion/Beauty
Entertainment
Top sites
Top-ranked sites that use these technologies.
Compare alternatives
Technologies with similar characteristics.
🗃️ About This Data
- We evaluate the popularity of technologies based on the number of websites where we detect their usage.
- Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
- This report is based on the analysis of 3,816,780 websites.
- Statistics were last calculated on .
- For more details, see our methodology and disclaimer.