🆚 AdRoll vs. Microsoft Invest
- 📈 Microsoft Invest is slightly more popular than AdRoll.
- 🌍 Microsoft Invest is more popular in the United Kingdom, France, and Turkey.
- 🌎 AdRoll is more popular in the United States, Australia, and Canada.
Statistics based on 3.3M+ analyzed websites. About this data
AdRoll
Microsoft InvestType
Advertising technology
Advertising technology
About
AdRoll is a digital advertising platform that enables businesses to run AI-driven, cross-channel campaigns with audience targeting, retargeting, and dynamic personalization.
It features the AI-powered bidding engine, BidIQ, which analyzes over 1.2 billion user profiles and supports dynamic ads with automated product recommendations that can achieve up to 2x higher click-through rates.
Microsoft Invest is a a demand side ad management platform with full buy-side capabilities.
Headquarters
San Francisco, California, United States
Redmond, Washington, United States
Pricing
Free version ❌
Marketing & Ads+ package$36+/month
Categories
Advertising › Rank #17
Advertising › Rank #15
Popularity
Determined by the number of sites using each technology.
Microsoft Invest advertising technology is 1.2 times more popular than AdRoll.
Total websites
Market share
Advertising
Popularity by country
Determined by the number of sites detected from each country.
Microsoft Invest is more popular in the United Kingdom, France, and Turkey, while AdRoll is more popular in the United States, Australia, and Canada.
United States
United Kingdom
Australia
France
Turkey
Germany
Canada
Netherlands
Spain
Italy
Awards
- ⭐ 9th most popular in Australia in the Advertising category.
- ⭐ 10th most popular in the United Arab Emirates in the Advertising category.
- 🔥 11st most popular in the United States in the Advertising category.
- 🔥 13rd most popular in New Zealand in the Advertising category.
- 🔥 14th most popular in Canada in the Advertising category.
- ⭐ 8th most popular in Finland in the Advertising category.
- ⭐ 8th most popular in Norway in the Advertising category.
- ⭐ 10th most popular in Turkey in the Advertising category.
- 🔥 11st most popular in France in the Advertising category.
- 🔥 11st most popular in the Netherlands in the Advertising category.
Popularity by domain category
Determined by the number of sites in each category.
Microsoft Invest is more popular among sites focused on general news, finance and banking, and blogs and wiki, while AdRoll is more commonly used on business, online shopping, and marketing and merchandising sites.
Business
Online Shopping
Marketing/Merchandising
General News
Finance/Banking
Blogs/Wiki
Internet Services
Fashion/Beauty
Education/Reference
Health
Top sites
Top-ranked sites that use these technologies.
Compare alternatives
Technologies with similar characteristics.
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The Trade Desk
Nexxen
Magnite
OpenX🗃️ About This Data
- We evaluate the popularity of technologies based on the number of websites where we detect their usage.
- Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
- This report is based on the analysis of 3,375,483 websites.
- Statistics were last calculated on .
- For more details, see our methodology and disclaimer.