🆚 Criteo vs. Microsoft Invest
- 📈 Criteo is noticeably more popular than Microsoft Invest.
- 🌍 Criteo is more popular in France, Germany, and the United Kingdom.
- 🌎 Microsoft Invest is more popular in the United States, Australia, and Norway.
Statistics based on 3.3M+ analyzed websites. About this data
Type
Advertising technology
Advertising technology
About
Criteo is a French performance advertising platform focused on commerce media and retargeting.
Its AI-driven technology offers dynamic creative optimization (DCO+) to personalize ads in real time, predictive bidding based on shopper intent, a self-service ad platform for full-funnel campaign management, and a supply-side platform called Commerce Grid.
Microsoft Invest is a a demand side ad management platform with full buy-side capabilities.
Headquarters
Paris, France
Redmond, Washington, United States
Categories
Advertising › Rank #9
Advertising › Rank #15
Popularity
Determined by the number of sites using each technology.
Criteo advertising technology is 1.8 times more popular than Microsoft Invest.
Total websites
Market share
Advertising
Popularity by country
Determined by the number of sites detected from each country.
Criteo is more popular in France, Germany, and the United Kingdom, while Microsoft Invest is more popular in the United States, Australia, and Norway.
United States
France
Germany
United Kingdom
Korea
Turkey
Italy
Spain
Japan
Poland
Awards
- 🥉 Third most popular in Korea in the Advertising category.
- ⭐ 4th most popular in Turkey in the Advertising category.
- ⭐ 6th most popular in Italy in the Advertising category.
- ⭐ 7th most popular in France in the Advertising category.
- ⭐ 7th most popular in Spain in the Advertising category.
- ⭐ 8th most popular in Norway in the Advertising category.
- ⭐ 8th most popular in Finland in the Advertising category.
- ⭐ 10th most popular in Turkey in the Advertising category.
- 🔥 11st most popular in France in the Advertising category.
- 🔥 11st most popular in the Netherlands in the Advertising category.
Popularity by domain category
Determined by the number of sites in each category.
Criteo is more popular among sites focused on online shopping, blogs and wiki, and general news, while Microsoft Invest is more commonly used on business, finance and banking, and health sites.
Online Shopping
Blogs/Wiki
General News
Business
Marketing/Merchandising
Fashion/Beauty
Travel
Entertainment
Sports
Finance/Banking
Top sites
Top-ranked sites that use these technologies.
Compare alternatives
Technologies with similar characteristics.
See also
🗃️ About This Data
- We evaluate the popularity of technologies based on the number of websites where we detect their usage.
- Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
- This report is based on the analysis of 3,375,483 websites.
- Statistics were last calculated on .
- For more details, see our methodology and disclaimer.




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