🆚 ID5 vs. LiveRamp
- 📈 LiveRamp is noticeably more popular than ID5.
- 🌎 LiveRamp is more popular in the United States, Germany, and the United Kingdom.
- 🌍 ID5 is more popular in Turkey, France, and the Netherlands.
ID5
LiveRampType
About
ID5 is an omnichannel identity platform that enables addressable advertising by helping publishers and advertisers recognize users across websites, mobile apps, and other digital properties.
It generates a pseudonymous ID5 ID from consented signals using machine learning, builds an identity graph that links devices, individuals, and households, supports audience targeting, frequency capping, cross-device measurement and attribution, and operates in cookieless contexts.
LiveRamp is a data collaboration platform that provides identity resolution and data onboarding services to help organizations connect, match, and activate customer data across marketing and advertising systems.
It uses the RampID identifier to link offline and online data across devices and channels, enables privacy-focused data collaboration through secure data clean rooms, and supports audience activation across hundreds of media platforms and ad networks.
Headquarters
Pricing
Categories
Popularity
Determined by the number of sites using each technology.
Market share
Popularity by country
Determined by the number of sites detected from each country.
Awards
- 🥇 Most popular in Turkey in the Identity Resolution category.
- 🥈 Second most popular in France in the Identity Resolution category.
- 🥈 Second most popular in Spain in the Identity Resolution category.
- 🥈 Second most popular in the Czech Republic in the Identity Resolution category.
- 🥉 Third most popular in Italy in the Identity Resolution category.
- 🥇 Most popular in Italy in the Identity Resolution category.
- 🥇 Most popular in Japan in the Identity Resolution category.
- 🥇 Most popular in Japan in the Lead Generation category.
- 🥈 Second most popular in Australia in the Identity Resolution category.
- 🥈 Second most popular in Brazil in the Identity Resolution category.
Popularity by domain category
Determined by the number of sites in each category.
Top sites
Top-ranked sites that use these technologies.
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Claritas🗃️ About This Data
- We evaluate the popularity of technologies based on the number of websites where we detect their usage.
- Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
- This report is based on the analysis of 3,524,018 websites.
- Statistics were last calculated on .
- For more details, see our methodology and disclaimer.