🆚 Instantly.ai vs. OptinMonster

Type

Sales engagement platform
Conversion optimization tool

About

Instantly.ai is a sales engagement and lead intelligence platform that enables businesses to find prospects, automate outreach campaigns, and manage lead interactions with an integrated AI-powered CRM.

It combines a B2B lead database with over 450 million contacts, unlimited email account connections and warmup, deliverability tools such as email validation and inbox placement optimization, AI-driven sequence generation and reply handling, unified inbox management, campaign analytics, and personalization features based on filters, buying signals, and behavioral data.

OptinMonster is a conversion optimization and lead generation platform that helps websites turn visitors into subscribers or customers using targeted onsite campaigns such as popups and opt-in forms.

It provides a drag-and-drop campaign builder, over 700 prebuilt templates, multiple campaign types including popups, floating bars, slide-ins and fullscreen welcome gates, behavioral targeting with Exit Intent technology, page and geolocation targeting, and A/B testing.

Headquarters

Sheridan, Wyoming, United States
West Palm Beach, Florida, United States

Website

Pricing

Free version ❌
Growth
(1K uploaded contacts, 5K emails)
$47/month
Hypergrowth
(25K uploaded contacts, 100K emails)
$97/month
Light Speed
(100K+ uploaded contacts, 500K+ emails)
$358/month
Free version ✔️ 3 campaigns + 500 campaign impression credits
Basic $84/year
Plus $228/year
Pro $348/year
Growth $84/year

Categories

Sales Engagement › Rank #2
Visitor Identification › Rank #8
Lead Generation › Rank #23
Lead Generation › Rank #1
Conversion Optimization › Rank #5
A/B Testing › Rank #3

Popularity

Determined by the number of sites using each technology.

The OptinMonster conversion optimization tool is 7 times more popular than Instantly.ai.
Total websites

Market share

Lead Generation

Popularity by country

Determined by the number of sites detected from each country.

OptinMonster is more popular than Instantly.ai in all countries.
United States
United Kingdom
Australia
Canada
Germany
France
Netherlands
Italy
India
Spain

Awards

Popularity by domain category

Determined by the number of sites in each category.

OptinMonster is more popular than Instantly.ai in all market segments.
Business
Marketing/Merchandising
Blogs/Wiki
Online Shopping
Internet Services
Education/Reference
Travel
Software/Hardware
Health
Non-Profit/Advocacy/NGO

Top sites

Top-ranked sites that use these technologies.

Name
Rank
#20,119
#24,249
#24,927
#28,698
View more ➝
Name
Rank
View more ➝

See also

🗃️ About This Data