🆚 MediaMath vs. The Trade Desk

Type

Advertising technology
Advertising technology

About

MediaMath is an omnichannel demand-side platform that offers a rich set of capabilities for marketers to manage and execute their campaigns.

The Trade Desk is a programmatic demand-side platform that enables marketers to plan, execute, and optimize data-driven advertising campaigns across digital channels.

It is built around the Kokai platform powered by Koa AI, which uses distributed machine learning models to evaluate impressions, forecast performance, and optimize bids in real time.

Read more…

Headquarters

New York, United States
Ventura, California, United States

Website

Categories

Advertising › Rank #70
Advertising › Rank #16

Popularity

Determined by the number of sites using each technology.

The Trade Desk advertising technology is 7 times more popular than MediaMath.
Total websites

Market share

Advertising

Popularity by country

Determined by the number of sites detected from each country.

The Trade Desk is more popular in the United States, Germany, and the United Kingdom, while MediaMath is more popular in Chile, Colombia, and Luxembourg.
United States
Germany
United Kingdom
Australia
Canada
France
Spain
Japan
Brazil
New Zealand

Awards

Popularity by domain category

Determined by the number of sites in each category.

The Trade Desk is more popular than MediaMath in all market segments.
Business
Marketing/Merchandising
Online Shopping
Finance/Banking
Health
Education/Reference
Travel
Entertainment
Fashion/Beauty
General News

Top sites

Top-ranked sites that use these technologies.

Name
Rank
#1,629
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Name
Rank
View more ➝

See also

🗃️ About This Data