🆚 Open Graph vs. XMP
- 📈 Open Graph is much more popular than XMP.
- 🌍 Open Graph is more popular in all countries.
- ⭐ XMP is particularly popular in the United States.
Open Graph
XMPType
About
The Open Graph protocol is a web metadata standard that defines how webpages are described as structured objects for use in social graphs and enables their consistent representation.
It specifies a set of 
HTML meta properties that start with "og:" (such as og:title, og:type, og:image, and og:description) to add semantic meaning to a page's content and control how that content should be represented.
The Extensible Metadata Platform (XMP) is an ISO standard for creating, processing, and exchanging metadata for digital documents.
Headquarters
ogp.meCategories
Popularity
Determined by the number of sites using each technology.
Market share
Popularity by country
Determined by the number of sites detected from each country.
Awards
- 🥇 Most popular in the United States in the Semantic Markup category.
- 🥇 Most popular in Japan in the Semantic Markup category.
- 🥇 Most popular in Germany in the Semantic Markup category.
- 🥇 Most popular in the United Kingdom in the Semantic Markup category.
- 🥇 Most popular in France in the Semantic Markup category.
- ⬆️ 47th most popular in the United States in the Standards category.
Popularity by domain category
Determined by the number of sites in each category.
Top sites
Top-ranked sites that use these technologies.
Compare alternatives
Technologies with similar characteristics.
Meta company profile🗃️ About This Data
- We evaluate the popularity of technologies based on the number of websites where we detect their usage.
- Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
- This report is based on the analysis of 4,001,723 websites.
- Statistics were last calculated on .
- For more details, see our methodology and disclaimer.