🆚 JSON-LD vs. Open Graph
- 📈 Open Graph is noticeably more popular than JSON-LD.
- 🌎 Open Graph is more popular in the United States, Germany, and the United Kingdom.
- 🌍 JSON-LD is more popular in Rwanda, Equatorial Guinea, and Saint Martin.
JSON-LD
Open GraphType
About
JavaScript Object Notation for Linked Data (JSON-LD) is a lightweight linked data format used to embed structured data into web pages in a machine-readable form.
It is based on 
JSON and standardized by the 
W3C, uses context mapping to link data to the Schema.org vocabulary, allows embedding via script tags without affecting page markup, and supports graph-based structures for representing entities and their relationships.
The Open Graph protocol is a web metadata standard that defines how webpages are described as structured objects for use in social graphs and enables their consistent representation.
It specifies a set of 
HTML meta properties that start with "og:" (such as og:title, og:type, og:image, and og:description) to add semantic meaning to a page's content and control how that content should be represented.
Headquarters
ogp.meCategories
Popularity
Determined by the number of sites using each technology.
Market share
Popularity by country
Determined by the number of sites detected from each country.
Awards
- 🥈 Second most popular in the U.S. Virgin Islands in the Semantic Markup category.
- 🥉 Third most popular in France in the Semantic Markup category.
- 🥉 Third most popular in Spain in the Semantic Markup category.
- 🥉 Third most popular in Italy in the Semantic Markup category.
- 🥉 Third most popular in the Netherlands in the Semantic Markup category.
- 🥇 Most popular in Japan in the Semantic Markup category.
- 🥇 Most popular in Korea in the Semantic Markup category.
- 🥇 Most popular in Taiwan in the Semantic Markup category.
- 🥇 Most popular in Georgia in the Semantic Markup category.
- 🥇 Most popular in the U.S. Virgin Islands in the Semantic Markup category.
Popularity by domain category
Determined by the number of sites in each category.
Top sites
Top-ranked sites that use these technologies.
Compare alternatives
Technologies with similar characteristics.
Twitter Cards
oEmbed
SearchAction
RDFa
Dublin Core
e-GMS
Meta company profile🗃️ About This Data
- We evaluate the popularity of technologies based on the number of websites where we detect their usage.
- Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
- This report is based on the analysis of 3,531,690 websites.
- Statistics were last calculated on .
- For more details, see our methodology and disclaimer.