🆚 PostHog vs. Snowplow

Compare technologies based on real-world usage data *

Type

Web analytics tool
Customer data platform

About

PostHog is an open-source product analytics platform available as a self-hosted deployment or managed cloud service.

It offers event and funnel analytics, retention and cohort analysis, session recording and heatmaps, feature flags and A/B testing, customizable dashboards, plugins, and data export to data warehouses such as BigQuery and Snowflake.

Snowplow is a developer-first customer context infrastructure that collects, validates, enriches, and streams first-party behavioral event data into warehouses, lakes, or real-time systems for advanced analytics and AI-driven use cases.

It supports real-time event delivery with over 20 SDKs across web, mobile, and server-side sources, schema-based data validation with built-in governance, enrichment modules, integrations with modern data stacks, and real-time personalization and customer intelligence capabilities.

Headquarters

San Francisco, California, United States
London, United Kingdom

Website

Pricing

Free version ✔️Open source
PostHog Cloud
Free tier ✔️1M events, 5K session recordings
Usage based (after 1M free events)$0.00005-/event
Enterprise$2,000+/month
Free version ✔️Community Edition, open source
Snowplow BDP PlatformOn request

Categories

Analytics › Rank #41
Analytics › Rank #13
A/B Testing › Rank #5
Feature Management › Rank #3
CDP › Rank #3

Popularity

Determined by the number of sites using each technology.

The Snowplow CDP is 4 times more popular than PostHog.
Total websites

Market share

Analytics

Popularity by country

Determined by the number of sites detected from each country.

Snowplow is more popular in the United States, the United Kingdom, and the Czech Republic, while PostHog is more popular in India, Turkey, and Russia.
United States
United Kingdom
Czech Republic
Germany
Australia
Canada
Italy
Brazil
Netherlands
France

Awards

Popularity by domain category

Determined by the number of sites in each category.

Snowplow is more popular among sites focused on marketing and merchandising, business, and online shopping, while PostHog is more commonly used on Internet services and software and hardware sites.
Marketing/Merchandising
Business
Online Shopping
Education/Reference
Internet Services
Travel
Health
Restaurants
Non-Profit/Advocacy/NGO
Entertainment

Top sites

Top-ranked sites that use these technologies.

Name
Rank
#1,016
#2,267
#2,710
View more ➝
Name
Rank
View more ➝

See also

* According to recent studies, many of online reviews are fake.
When making your decision, it is better to rely on data that cannot be falsified.
Our service evaluates the popularity of technologies by the number of websites using them.

Statistics were last calculated on .
For details, see our methodology and disclaimer.