⚡ A/B Testing in Turkey

A/B testing tools are software solutions that allow users to compare two or more versions of a webpage, application, or element to determine which performs better.

Turkey is a Eurasian country with a population of over 86 million people.

According to our data, A/B testing tools are used on 0.4% of websites from Turkey.

Statistics based on 40K+ analyzed websites. About this data

⭐ Most Popular in 2026

The following chart shows the top A/B testing tools in Turkey in 2026, based on market share.

The most popular is PostHog with a share of 20.7%, followed by VWO with 19.5% and Zoho PageSense with 13.8%.

PostHog 20.7%
VWO 19.5%
Zoho PageSense 13.8%
Crazy Egg 7.5%
Optimizely 6.9%
OptiMonk 6.3%
OptinMonster 6.3%
Adobe Target 4%
Convert 2.9%
AB Tasty 1.7%
Unbounce 1.7%
Webflow Optimize 1.7%
Kameleoon 1.1%
Justuno 1.1%
Other 4.6%

🚀 Highlights

Here is a list of the top tools that are more popular in Turkey than worldwide.
Differences between global and country rankings are shown in parentheses.

1. PostHog ^(-3)
3. Zoho PageSense ^(-5)
6. OptiMonk ^(-4)
8. Adobe Target ^(-3)
10. AB Tasty ^(-3)
11. Unbounce ^(-3)
12. Webflow Optimize ^(-7)
13. Kameleoon ^(-7)
14. Justuno ^(-1)
16. WebEngage ^(-14)

✨ Best A/B Testing Tools

Below is a more detailed list of 24 A/B testing tools used on sites from Turkey, ranked by their market share.

Rank	Name	Market share
1	PostHog San Francisco, California, United States An open-source product analytics platform available as a self-hosted deployment or managed cloud service. FreeOpen source$$$	20.7%
2	VWO Delhi, India A comprehensive visual website analytics, optimization, and A/B testing platform for running experiments and improving digital user experiences across websites and apps. $2,064+/year	19.5%
3	Zoho PageSense Chennai, India A conversion rate optimization and web analytics platform that enables businesses to use heatmaps and session recordings, track conversion funnels, and run A/B and split-URL tests. $20+/month	13.8%
4	Crazy Egg La Mirada, California, United States An analytics platform that allows users to track visitor behavior and optimize conversions using heatmaps, session recordings, click tracking, scrollmaps, and A/B testing. $29+/month	7.5%
5	Optimizely New York, United States A digital experience platform that specializes in content management, e-commerce personalization, experimentation, and feature delivery. $36,000+/year	6.9%
6	OptiMonk Debrecen, Hungary A conversion rate optimization platform for e-commerce businesses that provides popups, gamification widgets, website personalization, and A/B testing. Free$29+/month	6.3%
7	OptinMonster West Palm Beach, Florida, United States A conversion optimization and lead generation platform that helps websites turn visitors into subscribers or customers using targeted onsite campaigns such as popups and opt-in forms. Free$7+/month	6.3%
8	Adobe Target San Jose, California, United States Used by marketers to design and execute online tests, create behavior-based audience segments, and automate content targeting. $50,000/year	4%
9	Convert Claymont, Delaware, United States An advanced A/B testing and personalization platform for websites and web apps. $399+/month	2.9%
10	AB Tasty Paris, France A digital experience platform that enables website teams to run A/B testing, multivariate tests, personalized content experiments, and user experience optimization. $1,000+/month	1.7%
11	Unbounce Vancouver, British Columbia, Canada A drag-and-drop landing page builder that enables marketers to create, test, and optimize standalone web pages without coding. $99+/month	1.7%
12	Webflow Optimize San Francisco, California, United States An AI-driven A/B testing and personalization tool from Webflow that lets teams run experiments, tailor multiple site variations, and dynamically deliver personalized experiences to different visitor segments. $299+/month	1.7%
13	Kameleoon Paris, France An A/B testing, full stack, AI-powered personalization platform for mid-sized to enterprise companies. $35,000+/year	1.1%
14	Justuno Fairfax, California, United States A conversion optimization and visitor engagement platform for e-commerce websites that uses behavioral data and automation to display targeted marketing and lead generation campaigns. Free$39+/month	1.1%
15	Shogun Walnut, California, United States An e-commerce optimization and personalization platform for Shopify that provides a visual page builder and A/B testing tools. $39+/month	1.1%
16	WebEngage Mumbai, India A full-stack marketing automation suite that drives growth for consumer businesses by enabling them to engage users via multiple channels such as Push, In-app, SMS, Email, Facebook, Instagram, and WhatsApp. $199/user/year	1.1%
17	Visually A no-code conversion rate optimization tool for Shopify that allows customers to A/B test, optimize, and personalize the user experience through a visual editor. $15+/month	1.1%
18	Convertful Tortola, British Virgin Islands A lead generation tool that can be used to create pop-ups, scroll boxes, floating action buttons, spin-to-win and scratch card widgets and more. $9+/month	1.1%
19	Dynamic Yield Purchase, New York, United States An AI-powered personalization and customer experience optimization platform that enables businesses to tailor content, product recommendations, and offers across websites, mobile apps, and email. $35,000/year	0.6%
20	Freshmarketer San Mateo, California, United States A complete marketing automation suite that helps you manage your contacts and lists, design, and deliver compelling marketing campaigns. Free$18+/month	0.6%
21	Roistat Moscow, Russia A Russian SaaS marketing analytics platform. $239+/month	0.6%
22	Leadpages Minneapolis, Minnesota, United States A lead generation platform that allows users to create landing pages, collect email addresses with lead gen forms, offer lead magnets, process payments, and track analytics. $49+/month	0.6%
23	Shoplift New York, United States A conversion rate optimization and A/B testing platform built specifically for Shopify. $99+/month	0.6%
24	Landingi Dallas, Texas, United States A no-code platform designed to simplify the creation of landing pages for marketing campaigns. Free$29+/month	0.6%

👉 See Also

🌎 A/B Testing in other countries

🗃️ About This Data

We evaluate the popularity of technologies based on the number of websites where we detect their usage.
Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
This report is based on the analysis of 40,545 websites from Turkey.
We currently track the presence of 47 A/B testing tools across the web.
Of these, 24 were detected on websites from Turkey.
Statistics were last calculated on September 19, 2026.
For more details, see our methodology and disclaimer.