AB Tasty
AB Tasty is a digital experience platform that enables website teams to run A/B testing, multivariate tests, personalized content experiments, and user experience optimization.
It offers a visual editor for creating test variants without code, segmentation and targeting of visitor groups, full-funnel experimentation including conversion funnels, heatmaps and session recordings to analyze user behavior, support for both client-side and server-side testing, and integrations with more than 20 analytics and marketing tools to measure test results.
According to our data, AB Tasty ranks 13th among the A/B testing tools we track.
It has 2.4% of the A/B testing market share and is detected on 0.04% of all websites.
It is especially popular in France, where it appears on 0.3% of all websites, and in the United Kingdom, where it appears on 0.1%.
- 🏠 Website
- 🔗 Links
Wikipedia (in French)
💸 Pricing
AB Tasty is a commercial product priced starting at $1,000 per month (paid annually).
📊 Rankings and Market Share
- A/B Testing
- Rank: 13
- Market share: 2.4%
- Personalization
- Rank: 12
- Market share: 1.9%
- Feature Management
- Rank: 5
- Market share: 5.6%
🏆 AB Tasty Awards
- 🥇 Most popular in France in the A/B Testing category.
- 🥇 Most popular in France in the Feature Management category.
- 🥈 Second most popular in France in the Personalization category.
- ⭐ 4th most popular in the United Kingdom in the Feature Management category.
- ⭐ 4th most popular in Spain in the Feature Management category.
- ⭐ 5th most popular in Germany in the Feature Management category.
- ⭐ 8th most popular in the United Kingdom in the A/B Testing category.
- ⭐ 8th most popular in the United Kingdom in the Personalization category.
- ⭐ 8th most popular in Spain in the A/B Testing category.
- ⭐ 8th most popular in Spain in the Personalization category.
⚡ Sites Using AB Tasty
We have data on 1,722 websites that use the AB Tasty A/B testing tool. Here is a list of some of the top ranked ones.
The highest rated site using AB Tasty is lefigaro.fr.
| # | Website | Rank | Country | Language |
|---|---|---|---|---|
| 1 | #358 | France | French | |
| 2 | #515 | France | French | |
| 3 | #612 | France | French | |
| 4 | #991 | United States | English | |
| 5 |  gupy.io |
#1,053 | Brazil | Brazilian Portuguese |
| 6 | #1,256 | France | French | |
| 7 | #1,268 | United Kingdom | English | |
| 8 | #1,335 | English | ||
| 9 | #1,484 | Netherlands | Dutch | |
| 10 | #1,574 | New Zealand | English | |
| 11 | #1,618 | France | French | |
| 12 | #1,620 | United States | English | |
| 13 | #1,778 | France | American English | |
| 14 | #2,014 | Indonesia | Malay | |
| 15 | #2,049 | Japan | Japanese | |
| 16 | #2,128 | American English | ||
| 17 | #2,525 | France | French | |
| 18 | #2,533 | United Kingdom | English | |
| 19 | #2,603 | United States | English | |
| 20 | #2,667 | France | French |
📈 Usage Statistics
Most of the sites that use AB Tasty:
- are located in France
- have content in English
- use the .com domain extension
- fall into the Online Shopping category.
Most of the sites using AB Tasty are from France, the United Kingdom, and the United States.
- France 25.1%
- United Kingdom 15.8%
- United States 14.8%
- Germany 8.8%
- Spain 4.5%
- Netherlands 2.7%
- Italy 2.7%
- Australia 2.5%
- Switzerland 2.2%
- Other 20.9%
Most AB Tasty users speak English, French, or German.
- English 50.5%
- French 20.8%
- German 8.1%
- Spanish 5.2%
- Dutch 3.1%
- Italian 2.9%
- Japanese 1.8%
- Portuguese 1.8%
- Finnish 0.8%
- Other 5%
The AB Tasty A/B testing tool is especially popular on .com, .fr, and .co.uk top-level domains.
- .com 43.1%
- .fr 10.3%
- .co.uk 7%
- .de 5.7%
- .it 2.4%
- .es 2.3%
- .nl 2.1%
- .com.au 2.1%
- .be 1.9%
- Other 23.1%
The primary market segments for websites utilizing AB Tasty include online shopping, fashion and beauty, and business.
- Online Shopping 22.4%
- Fashion/Beauty 15.3%
- Business 11%
- Marketing/Merchandising 10.2%
- Travel 7.6%
- Education/Reference 4.2%
- Finance/Banking 4.2%
- Internet Services 2.7%
- Health 2.6%
- Other 19.8%
🕵️ Similar Technologies
These are some of the best AB Tasty alternatives.
🆚 Compare Alternatives
Compare AB Tasty to…
- 🕵️ Similar tools
- ⭐ Market leaders
- 💡 More alternatives
- 🔎 All options
💬 Frequently Asked Questions
Where is AB Tasty from?
AB Tasty is from Paris, France.
Does AB Tasty offer a free plan?
No, AB Tasty is a paid solution.
How much does it cost?
The pricing for AB Tasty starts at $1,000 per month (paid annually).
Which country uses AB Tasty the most?
The majority of AB Tasty users are from France.
Who uses AB Tasty?
According to our data, AB Tasty is used on over a thousand sites, including such established ones as lefigaro.fr,
service-public.fr, and
leroymerlin.fr.
Do academic institutions use AB Tasty?
Yes. Overall, we know of 4 academic websites in the United States that use AB Tasty.
How does AB Tasty stack up against the competition?
AB Tasty is a moderately popular A/B testing tool, ranking ahead of 34 other A/B testing tools we track.
What are the alternatives to AB Tasty?
Alternatives and possible competitors to AB Tasty may include 
VWO, 
PostHog, and 
Zoho PageSense.
🗃️ About This Data
- We evaluate the popularity of technologies based on the number of websites where we detect their usage.
- Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
- This report is based on the analysis of 4,009,087 websites.
- Statistics were last calculated on .
- For more details, see our methodology and disclaimer.