🆚 Taboola vs. TripleLift
- 📈 Taboola is much more popular than TripleLift.
- 🌎 Taboola is more popular in the United States, Germany, and France.
- 🌍 TripleLift is more popular in Seychelles.
Statistics based on 3.8M+ analyzed websites. About this data
Type
Advertising technology
Advertising technology
About
Taboola is a native advertising platform that connects publishers with a network of advertisers interested in placing sponsored content on their sites.
TripleLift is a programmatic advertising platform focused on native ads.
Headquarters
New York, United States
New York, United States
Pricing
Revenue share 50%-70%
Categories
Advertising › Rank #14
Advertising › Rank #65
Popularity
Determined by the number of sites using each technology.
Taboola advertising technology is 8 times more popular than TripleLift.
Total websites
Market share
Advertising
Popularity by country
Determined by the number of sites detected from each country.
Taboola is more popular in the United States, Germany, and France, while TripleLift is more popular in Seychelles.
United States
Germany
France
United Kingdom
India
Turkey
Italy
Brazil
Japan
Spain
Awards
- ⭐ 5th most popular in Turkey in the Advertising category.
- ⭐ 6th most popular in Israel in the Advertising category.
- ⭐ 7th most popular in Mexico in the Advertising category.
- ⭐ 8th most popular in India in the Advertising category.
- ⭐ 8th most popular in Brazil in the Advertising category.
- ⬆️ 44th most popular in the United Kingdom in the Advertising category.
- ⬆️ 44th most popular in France in the Advertising category.
- ⬆️ 45th most popular in Italy in the Advertising category.
- ⬆️ 48th most popular in the United States in the Advertising category.
- ⬆️ 49th most popular in Germany in the Advertising category.
Popularity by domain category
Determined by the number of sites in each category.
Taboola is more popular among sites focused on general news, online shopping, and business, while TripleLift is more commonly used on real estate sites.
General News
Online Shopping
Business
Blogs/Wiki
Entertainment
Marketing/Merchandising
Fashion/Beauty
Finance/Banking
Sports
Travel
Top sites
Top-ranked sites that use these technologies.
Compare alternatives
Technologies with similar characteristics.
See also
🗃️ About This Data
- We evaluate the popularity of technologies based on the number of websites where we detect their usage.
- Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
- This report is based on the analysis of 3,816,780 websites.
- Statistics were last calculated on .
- For more details, see our methodology and disclaimer.
TripleLift

