🆚 AdRoll vs. TripleLift

Statistics based on 3.8M+ analyzed websites. About this data
AdRoll
TripleLift

Type

Advertising technology
Advertising technology

About

AdRoll is a digital advertising platform that enables businesses to run AI-driven, cross-channel campaigns with audience targeting, retargeting, and dynamic personalization.

It features the AI-powered bidding engine, BidIQ, which analyzes over 1.2 billion user profiles and supports dynamic ads with automated product recommendations that can achieve up to 2x higher click-through rates.

Read more…

TripleLift is a programmatic advertising platform focused on native ads.

Headquarters

San Francisco, California, United States
New York, United States

Website

adroll.com #153,645
triplelift.com #453,767

Pricing

Free version ❌
Marketing & Ads+ package $36+/month

Categories

Advertising › Rank #17
Advertising › Rank #65

Popularity

Determined by the number of sites using each technology.

AdRoll advertising technology is 6 times more popular than TripleLift.
Total websites

Market share

Advertising

Popularity by country

Determined by the number of sites detected from each country.

AdRoll is more popular in the United States, the United Kingdom, and Australia, while TripleLift is more popular in Poland, Brazil, and Argentina.
United States
United Kingdom
Australia
Canada
Turkey
Germany
France
Italy
Netherlands
India

Awards

Popularity by domain category

Determined by the number of sites in each category.

AdRoll is more popular among sites focused on business, online shopping, and marketing and merchandising, while TripleLift is more commonly used on general news sites.
Business
Online Shopping
Marketing/Merchandising
Fashion/Beauty
Internet Services
Education/Reference
Health
Software/Hardware
General News
Real Estate

Top sites

Top-ranked sites that use these technologies.

Name
Rank
#342
#544
#1,104
#1,265
#1,305
View more ➝
Name
Rank
#78
#342
#1,359
#1,629
#1,787
View more ➝

See also

🗃️ About This Data