🆚 PubMatic vs. TripleLift
- 📈 PubMatic is three times more popular than TripleLift.
- 🌎 PubMatic is more popular in the United States, the United Kingdom, and Germany.
- 🌍 TripleLift is more popular in Seychelles.
Statistics based on 3.7M+ analyzed websites. About this data
Type
Advertising technology
Advertising technology
About
PubMatic is a supply-side programmatic advertising platform that enables digital publishers to sell advertising inventory through automated auctions and direct deals.
It provides header bidding, private marketplaces, guaranteed deals, supply path optimization, curated inventory packages, identity solutions, and infrastructure operated on its own global cloud platform.
TripleLift is a programmatic advertising platform focused on native ads.
Headquarters
Redwood City, California, United States
New York, United States
Categories
Advertising › Rank #26
Advertising › Rank #65
Popularity
Determined by the number of sites using each technology.
PubMatic advertising technology is 3 times more popular than TripleLift.
Total websites
Market share
Advertising
Popularity by country
Determined by the number of sites detected from each country.
PubMatic is more popular in the United States, the United Kingdom, and Germany, while TripleLift is more popular in Seychelles.
United States
United Kingdom
Germany
Turkey
Italy
France
Spain
India
Poland
Australia
Awards
- 🔥 13rd most popular in Turkey in the Advertising category.
- 🔥 14th most popular in India in the Advertising category.
- ⬆️ 23rd most popular in the United States in the Advertising category.
- ⬆️ 23rd most popular in Brazil in the Advertising category.
- ⬆️ 24th most popular in the Netherlands in the Advertising category.
- ⬆️ 42nd most popular in France in the Advertising category.
- ⬆️ 44th most popular in the United Kingdom in the Advertising category.
- ⬆️ 45th most popular in Italy in the Advertising category.
- ⬆️ 48th most popular in the United States in the Advertising category.
- ⬆️ 50th most popular in Germany in the Advertising category.
Popularity by domain category
Determined by the number of sites in each category.
PubMatic is more popular than TripleLift in all market segments.
General News
Online Shopping
Blogs/Wiki
Business
Marketing/Merchandising
Fashion/Beauty
Entertainment
Finance/Banking
Health
Real Estate
Top sites
Top-ranked sites that use these technologies.
Compare alternatives
Technologies with similar characteristics.
See also
🗃️ About This Data
- We evaluate the popularity of technologies based on the number of websites where we detect their usage.
- Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
- This report is based on the analysis of 3,718,585 websites.
- Statistics were last calculated on .
- For more details, see our methodology and disclaimer.
PubMatic
TripleLift



