🆚 Taobao vs. Tmall

Compare technologies based on real-world usage data *

Type

Online marketplace
Online marketplace

About

Taobao is a Chinese online consumer-to-consumer e-commerce marketplace where individual sellers and small businesses list a massive assortment of products for buyers to browse and purchase.

It hosts over a billion product listings across diverse categories, integrates personalized recommendations, live-stream shopping, user reviews and direct seller communication, and leverages Alipay payments with buyer protection.

Tmall is a Chinese platform for business-to-consumer online retail.

Headquarters

Hangzhou, China
Hangzhou, China

Website

Categories

Marketplaces › Rank #6
Marketplaces › Rank #9

Popularity

Determined by the number of sites using each technology.

The Taobao marketplace is 1.4 times more popular than Tmall.
Total websites

Market share

Marketplaces

Popularity by country

Determined by the number of sites detected from each country.

Taobao is more popular in China, Hong Kong, and the United States, while Tmall is more popular in Japan, the Netherlands, and Ukraine.
China
Hong Kong
United States
Indonesia
Korea
Singapore
Japan
Taiwan
Vietnam
Thailand

Awards

Popularity by domain category

Determined by the number of sites in each category.

Taobao is more popular among sites focused on business, blogs and wiki, and portal sites, while Tmall is more commonly used on marketing and merchandising, entertainment, and software and hardware sites.
Business
Online Shopping
Marketing/Merchandising
Blogs/Wiki
Portal Sites
Internet Services
Forum/Bulletin Boards
Education/Reference
Entertainment
Software/Hardware

Top sites

Top-ranked sites that use these technologies.

Name
Rank
#1,233
#1,704
View more ➝
Name
Rank
#5,993
#13,142
View more ➝

See also

* According to recent studies, many of online reviews are fake.
When making your decision, it is better to rely on data that cannot be falsified.
Our service evaluates the popularity of technologies by the number of websites using them.

Statistics were last calculated on .
For details, see our methodology and disclaimer.