⚡ Online Marketplaces in Hong Kong

Online marketplace platforms allow individuals and businesses to sell products or services through a shared website or application.

Hong Kong is an East Asian special administrative region of China with a population of around 7.5 million people.

According to our data, online marketplaces are detected on 2.3% of websites from Hong Kong.

Statistics based on 16K+ analyzed websites. About this data

⭐ Most Popular in 2026

The following chart shows the top marketplaces in Hong Kong in 2026, based on market share.

The most popular is Taobao with an impressive share of 44.1%, followed by JD with 30.5% and Tmall with 30.5%.

Taobao 44.1%
JD 30.5%
Tmall 30.5%
Amazon 17.1%
Alibaba 9.6%
Dangdang 4.5%
eBay 2.9%
AliExpress 2.7%
Lazada 1.9%
Walmart 0.8%
Etsy 0.8%
WeddingWire 0.5%
Trendyol 0.5%
Shopee 0.5%
Idealo 0.5%

🚀 Highlights

Here is a list of the top marketplaces that are more popular in Hong Kong than worldwide.
Differences between global and country rankings are shown in parentheses.

1. Taobao ^(-8)
2. JD ^(-10)
3. Tmall ^(-8)
5. Alibaba ^(-17)
6. Dangdang ^(-51)
8. AliExpress ^(-21)
10. Walmart ^(-4)
12. WeddingWire ^(-15)
13. Trendyol ^(-25)
15. Idealo ^(-17)

✨ Best Marketplaces

Below is a more detailed list of the top 25 of the 33 marketplaces used on sites from Hong Kong, ranked by their market share.

Rank	Name	Market share
1	Taobao Hangzhou, China A Chinese online consumer-to-consumer e-commerce marketplace where individual sellers and small businesses list a massive assortment of products for buyers to browse and purchase.	44.1%
2	JD Beijing, China A large Chinese business-to-consumer marketplace.	30.5%
3	Tmall Hangzhou, China A Chinese platform for business-to-consumer online retail.	30.5%
4	Amazon Seattle, Washington, United States A global online marketplace where businesses and individuals sell products directly to customers through a single platform. Free$14.99+/month	17.1%
5	Alibaba Hangzhou, China A global wholesale marketplace where businesses can buy products in bulk from manufacturers and suppliers.	9.6%
6	Dangdang Beijing, China A Chinese online marketplace that operates as both a direct-to-consumer e-commerce site and a platform for third-party sellers.	4.5%
7	eBay San Jose, California, United States A global online marketplace where individuals and businesses sell goods and services via auctions and fixed-price listings.	2.9%
8	AliExpress Hangzhou, China A China-based global retail marketplace owned by Alibaba Group.	2.7%
9	Lazada Singapore An Asian e-commerce platform that operates in Indonesia, Malaysia, the Philippines, Singapore, Thailand and Vietnam.	1.9%
10	Walmart Bentonville, Arkansas, United States An American discount department store chain and online retailer that offers an integrated marketplace combining its own inventory with products from third-party sellers. Free$98/year	0.8%
11	Etsy New York, United States An online marketplace where people around the world connect to buy and sell handmade, vintage, and craft-related goods.	0.8%
12	WeddingWire Chevy Chase, Maryland, United States A wedding vendor marketplace that connects engaged couples with local wedding professionals. Free$50+/month	0.5%
13	Trendyol Istanbul, Turkey An online marketplace and e-commerce platform based in Turkey.	0.5%
14	Shopee Singapore A Singapore-based online marketplace that connects buyers and sellers through a mobile-first platform widely used across Southeast Asia.	0.5%
15	Idealo Berlin, Germany A German price comparison platform that helps consumers compare products, retailers, and offers. $$$	0.5%
16	Best Buy Richfield, Minnesota, United States A large American consumer electronics retailer.	0.5%
17	Macy's New York, United States An American department store chain offering clothing, accessories, home goods, and beauty products online and in stores.	0.5%
18	Ozon Moscow, Russia A large Russian online marketplace that operates a multi-category e-commerce platform connecting consumers with third-party sellers and its own retail offerings.	0.3%
19	ReverbNation Singapore A social networking site for musicians.	0.3%
20	Houzz Palo Alto, California, United States An online platform and marketplace that helps homeowners discover home design ideas, browse renovation inspiration, and connect with architects, interior designers, contractors, and other home improvement professionals. Free$149+/month	0.3%
21	ezCater Boston, Massachusetts, United States An online marketplace that connects businesses with restaurants and caterers. $$$	0.3%
22	Yahoo Shopping Tokyo, Japan A Japanese online marketplace operated by LY Corporation that allows businesses and individuals to create online storefronts and sell products directly to consumers.	0.3%
23	Newegg Diamond Bar, California, United States An American online retailer specializing in electronics, computer hardware, and other tech-related products.	0.3%
24	Redbubble Melbourne, Victoria, Australia An online print-on-demand marketplace that allows independent artists and designers to upload artwork and sell it on a wide range of customizable products. $$$	0.3%
25	Coupang Seattle, Washington, United States A South Korean e-commerce marketplace that offers goods from third-party sellers alongside products from its retail inventory. Free7,890 KRW+/month	0.3%

👉 See Also

🌎 Marketplaces in other countries

🗃️ About This Data

We evaluate the popularity of technologies based on the number of websites where we detect their usage.
Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
This report is based on the analysis of 16,357 websites from Hong Kong.
We currently track the presence of 78 marketplaces across the web.
Of these, 33 were detected on websites from Hong Kong.
Statistics were last calculated on September 27, 2026.
For more details, see our methodology and disclaimer.