⚡ Digital Adoption in Korea

Digital adoption is the process of enabling people to fully understand and use digital tools, websites, or apps in their daily tasks.

Korea is an East Asian country with a population of around 52 million people.

According to our data, digital adoption platforms are used on 0.3% of websites from Korea.

Statistics based on 29K+ analyzed websites. About this data

⭐ Most Popular in 2026

The following chart shows the top digital adoption platforms in Korea in 2026, based on market share.

The most popular is Intro.js, which dominates the market with an overwhelming 73.1% share.
It is followed by Intercom with 19.2% and Userpilot with 2.6%.

Intro.js 73.1%
Intercom 19.2%
Userpilot 2.6%
Appcues 1.3%
Shepherd 1.3%
Pendo 1.3%
UserGuiding 1.3%
WalkMe 1.3%

🚀 Highlights

Here is a list of the top platforms that are more popular in Korea than worldwide.
Differences between global and country rankings are shown in parentheses.

1. Intro.js ^(-5)
3. Userpilot ^(-6)
4. Appcues ^(-1)
5. Shepherd ^(-2)
7. UserGuiding ^(-3)

✨ Best Digital Adoption Platforms

Below is a more detailed list of 8 digital adoption platforms used on sites from Korea, ranked by their market share.

Rank	Name	Market share
1	Intro.js Dublin, Ireland A lightweight JavaScript library for creating step-by-step and powerful customer onboarding tours. FreeOpen source$9.99+	73.1%
2	Intercom San Francisco, California, United States An AI-powered customer service platform that unifies chatbots, help desk workflows, and proactive outbound messaging. $39+/month	19.2%
3	Userpilot Austin, Texas, United States A product growth platform that drives user activation, feature adoption, and expansion revenue. $249+/month	2.6%
4	Appcues Boston, Massachusetts, United States A no-code product adoption platform that enables non-technical teams to build and manage in-app onboarding tours, announcements, and surveys without engineering support. $3,600+/year	1.3%
5	Shepherd Middleburg, Virginia, United States An open-source, fully featured, digital adoption platform and user on-boarding service. FreeOpen source$50+	1.3%
6	Pendo Raleigh, North Carolina, United States A product experience and digital adoption platform that helps companies analyze user behavior, deliver in-app guidance, collect feedback, and improve software adoption across web and mobile applications. Free$8,000+/year	1.3%
7	UserGuiding Istanbul, Turkey A product adoption platform that combines adoption, feedback, and self-service capabilities for better in-app experiences. $99+/month	1.3%
8	WalkMe Walldorf, Baden-Württemberg, Germany A cloud-based digital adoption platform that overlays any application, identifies where workflows break and provides personalized guidance and automation to help users get the job done. $10,000+/year	1.3%

👉 See Also

🌎 Digital Adoption in other countries

🗃️ About This Data

We evaluate the popularity of technologies based on the number of websites where we detect their usage.
Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
This report is based on the analysis of 29,871 websites from Korea.
We currently track the presence of 17 digital adoption platforms across the web.
Of these, 8 were detected on websites from Korea.
Statistics were last calculated on August 31, 2026.
For more details, see our methodology and disclaimer.