⚡ Digital Adoption in Korea

Digital adoption is the process of enabling people to fully understand and use digital tools, websites, or apps in their daily tasks.

Korea is an East Asian country with a population of around 52 million people.

According to our data, digital adoption platforms are used on 0.3% of websites from Korea.

Statistics based on 31K+ analyzed websites. About this data

⭐ Most Popular in 2026

The following chart shows the top digital adoption platforms in Korea in 2026, based on market share.

The most popular is Intro.js, which dominates the market with an overwhelming 73.8% share.
It is followed by Intercom with 18.8% and Userpilot with 2.5%.

Intro.js 73.8%
Intercom 18.8%
Userpilot 2.5%
Shepherd 1.3%
Pendo 1.3%
Appcues 1.3%
UserGuiding 1.3%
WalkMe 1.3%

🚀 Highlights

Here is a list of the top platforms that are more popular in Korea than worldwide.
Differences between global and country rankings are shown in parentheses.

1. Intro.js ^(-4)
3. Userpilot ^(-5)
4. Shepherd ^(-3)
7. UserGuiding ^(-3)
8. WalkMe ^(-1)

✨ Best Digital Adoption Platforms

Below is a more detailed list of 8 digital adoption platforms used on sites from Korea, ranked by their market share.

Rank	Name	Market share
1	Intro.js Dublin, Ireland A lightweight open-source JavaScript library for creating step-by-step onboarding tours in web applications. FreeOpen source$9.99+	73.8%
2	Intercom San Francisco, California, United States An AI-powered customer service platform that unifies chatbots, help desk workflows, and proactive outbound messaging. $39+/month	18.8%
3	Userpilot Austin, Texas, United States A no-code product growth and analytics platform that enables teams to build in-app onboarding, improve feature adoption, and collect user feedback. $299+/month	2.5%
4	Shepherd Middleburg, Virginia, United States An open-source digital adoption platform that lets developers build custom onboarding tours, trainings, and announcements inside web applications. FreeOpen source$50+	1.3%
5	Pendo Raleigh, North Carolina, United States A product experience and digital adoption platform that helps companies analyze user behavior, deliver in-app guidance, collect feedback, and improve software adoption across web and mobile applications. Free$8,000+/year	1.3%
6	Appcues Boston, Massachusetts, United States A no-code product adoption platform that enables non-technical teams to build and manage in-app onboarding tours, announcements, and surveys without engineering support. $3,600+/year	1.3%
7	UserGuiding Istanbul, Turkey A product adoption platform that combines adoption, feedback, and self-service capabilities for better in-app experiences. $99+/month	1.3%
8	WalkMe Walldorf, Baden-Württemberg, Germany A cloud-based digital adoption platform that overlays web, desktop, and mobile applications with guidance, identifies where users struggle in workflows, and provides assistance and automation. $10,000+/year	1.3%

👉 See Also

🌎 Digital Adoption in other countries

🗃️ About This Data

We evaluate the popularity of technologies based on the number of websites where we detect their usage.
Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
This report is based on the analysis of 31,057 websites from Korea.
We currently track the presence of 17 digital adoption platforms across the web.
Of these, 8 were detected on websites from Korea.
Statistics were last calculated on October 18, 2026.
For more details, see our methodology and disclaimer.