⚡ Digital Adoption in Korea

Digital adoption is the process of enabling people to fully understand and use digital tools, websites, or apps in their daily tasks.

Korea is an East Asian country with a population of around 52 million people.

According to our data, digital adoption platforms are used on 0.06% of websites from Korea.

Statistics based on 28K+ analyzed websites. About this data

⭐ Most Popular in 2026

The following chart shows the top digital adoption platforms in Korea in 2026, based on market share.

The most popular is Intercom, which dominates the market with an overwhelming 72.2% share.
It is followed by Userpilot with 11.1% and Pendo with 5.6%.

Intercom 72.2%
Userpilot 11.1%
Pendo 5.6%
Appcues 5.6%
Shepherd 5.6%
UserGuiding 5.6%

🚀 Highlights

Here is a list of the top platforms that are more popular in Korea than worldwide.
Differences between global and country rankings are shown in parentheses.

2. Userpilot ^(-7)
4. Appcues ^(-1)
5. Shepherd ^(-1)
6. UserGuiding ^(-5)

✨ Best Digital Adoption Platforms

Below is a more detailed list of 6 digital adoption platforms used on sites from Korea, ranked by their market share.

Rank	Name	Market share
1	Intercom San Francisco, California, United States An AI-powered customer service platform that unifies chatbots, help desk workflows, and proactive outbound messaging. $39+/month	72.2%
2	Userpilot Austin, Texas, United States A product growth platform that drives user activation, feature adoption, and expansion revenue. $249+/month	11.1%
3	Pendo Raleigh, North Carolina, United States A product experience and digital adoption platform that collects data, analyzes user behavior, delivers in-app guidance, and gathers feedback. Free$8,000+/year	5.6%
4	Appcues Boston, Massachusetts, United States A no-code product adoption platform that can help you create the best possible onboarding process for your new users. $250+/month	5.6%
5	Shepherd Middleburg, Virginia, United States An open-source, fully featured, digital adoption platform and user on-boarding service. FreeOpen source$50+	5.6%
6	UserGuiding Istanbul, Turkey A product adoption platform that combines adoption, feedback, and self-service capabilities for better in-app experiences. $99+/month	5.6%

👉 See Also

🌎 Digital Adoption in other countries

🗃️ About This Data

We evaluate the popularity of technologies based on the number of websites where we detect their usage.
Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
This report is based on the analysis of 28,003 websites from Korea.
We currently track the presence of 16 digital adoption platforms across the web.
Of these, 6 were detected on websites from Korea.
Statistics were last calculated on May 21, 2026.
For more details, see our methodology and disclaimer.