Pendo
Pendo is a product experience and digital adoption platform that collects data, analyzes user behavior, delivers in-app guidance, and gathers feedback.
According to our data, Pendo is the third most popular digital adoption platform on the web.
It has 9.2% of the digital adoption market share and is present on 0.03% of all websites.
💸 Pricing
Pendo is available in both free and paid versions.
📊 Rankings and Market Share
- Digital Adoption
- Rank: 3
- Market share: 9.2%
- Analytics
- Rank: 77
- Market share: 0.07%
- Feedback
- Rank: 26
- Market share: 0.2%
🏆 Pendo Awards
- 🥈 Second most popular in the United States in the Digital Adoption category.
- 🥈 Second most popular in the United Kingdom in the Digital Adoption category.
- ⬆️ 21st most popular in the United States in the Feedback category.
- ⬆️ 49th most popular in the United States in the Analytics category.
- ⬆️ 76th most popular in the United Kingdom in the Analytics category.
⚡ Sites Using Pendo
We have data on 1,027 websites that use the Pendo digital adoption platform. Here is a list of some of the top ranked ones.
The highest rated site using Pendo is 
vimeo.com.
| # | Website | Rank | Country | Language |
|---|---|---|---|---|
| 1 | vimeo.com |
#23 | United States | English |
| 2 | player.vimeo.com |
United States | English | |
| 3 | #1,626 | English | ||
| 4 | #1,939 | United Kingdom | English | |
| 5 | #2,301 | United Kingdom | English | |
| 6 | #2,538 | United States | American English | |
| 7 | #3,088 | English | ||
| 8 | #5,405 | United States | American English | |
| 9 | #6,373 | United States | English | |
| 10 | #6,760 | English | ||
| 11 | #7,950 | English | ||
| 12 | #11,512 | English | ||
| 13 | #11,747 | United States | English | |
| 14 | #12,630 | United States | English | |
| 15 | #13,607 | English | ||
| 16 | #14,660 | English | ||
| 17 | #16,089 | English | ||
| 18 | #16,132 | United Kingdom | English | |
| 19 | #16,838 | |||
| 20 | #17,186 | United States |
📈 Usage Statistics
Most of the sites that use Pendo:
- are located in the United States
- have content in English
- use the .com domain extension
- fall into the Business category.
Most of the sites using Pendo are from the United States and the United Kingdom.
- United States 71.7%
- United Kingdom 8.6%
- Canada 2.6%
- Australia 1.6%
- Germany 1.6%
- Ireland 1.6%
- Netherlands 1.6%
- Switzerland 1%
- Denmark 0.8%
- Other 8.9%
Most Pendo users speak English.
- English 96.3%
- German 0.6%
- Spanish 0.6%
- Dutch 0.4%
- Italian 0.3%
- Romanian 0.2%
- Portuguese 0.2%
- Danish 0.2%
- Chinese 0.1%
- Other 1.1%
The Pendo digital adoption platform is especially popular on .com and .org top-level domains.
- .com 61.1%
- .org 16.2%
- .net 3.5%
- .io 3%
- .us 1.7%
- .gov 1.3%
- .co.uk 1.2%
- .bank 0.7%
- .ca 0.6%
- Other 10.7%
The primary market segments for websites utilizing Pendo include business, education and reference, and finance and banking.
- Business 29.5%
- Education/Reference 12.2%
- Finance/Banking 8%
- Marketing/Merchandising 6.9%
- Internet Services 5.2%
- Software/Hardware 4.9%
- Health 4.2%
- Real Estate 3.5%
- Non-Profit/Advocacy/NGO 3.5%
- Other 22.1%
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Google Analytics
Contact Form 7
Intercom💬 Frequently Asked Questions
Where is Pendo's headquarters?
Pendo is located in Raleigh, North Carolina, United States.
Does Pendo offer a free plan?
Yes, there is a free version with limited functionality.
How much does it cost?
The pricing for Pendo starts at $8,000 per year.
Which country uses Pendo the most?
The majority of Pendo users are from the United States.
Who uses Pendo?
According to our data, Pendo is used on over a thousand sites, including vimeo.com, player.vimeo.com, and clover.com.
Is Pendo used on government websites?
Yes, for example, it is used by blm.gov. Overall, we found Pendo on 13 government sites in the United States.
Do academic institutions use Pendo?
Yes. Overall, we know of 4 academic websites in the United States that use Pendo.
How does Pendo stack up against its competitors?
What are the alternatives to Pendo?
Alternatives and possible competitors to Pendo may include Fullstory,
Quantum Metric, and
WalkMe.
🗃️ About This Data
- We evaluate the popularity of technologies based on the number of websites where we detect their usage.
- Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
- This report is based on the analysis of 3,370,405 websites.
- Statistics were last calculated on .
- For more details, see our methodology and disclaimer.