⚡ Email Marketing in the United Kingdom
Email marketing is a digital communication method used by organizations to send promotional messages such as campaigns, product announcements, and special offers to recipients.
The United Kingdom of Great Britain and Northern Ireland (UK) is a Western European country with a population of over 67 million people.
According to our research, email marketing platforms are detected on 12.2% of websites from the United Kingdom.
⭐ Most Popular in 2026
The following chart shows the top email marketing platforms in the United Kingdom in 2026, based on market share.
The most popular is Mailchimp, which dominates the market with a substantial 54.1% share.
It is followed by Klaviyo with 18.9% and
MailerLite with 4.2%.
🚀 Highlights
Here is a list of the top platforms that are more popular in the United Kingdom than worldwide.
Differences between global and country rankings are shown in parentheses.
- 3.
MailerLite (-2)
- 4.
Dotdigital (-13) - 5.
Yotpo (-1)
- 6.
Campaign Monitor (-10)
- 14.
Flodesk (-1)
- 18.
Spotler (-14)
- 20.
Metorik (-5)
- 21.
govDelivery (-12)
- 22.
LiveIntent (-1)
- 25.
Ometria (-21)
✨ Best Email Marketing Platforms
Below is a more detailed list of the top 25 of the 56 email marketing platforms used on sites from the United Kingdom, ranked by their market share.
👉 See Also
Statistics were last calculated on .
For details, see our methodology and disclaimer.
ActiveCampaign
Kit
Attentive
Icegram Express
Privy