⚡ Identity Resolution Software in Bulgaria

Identity resolution software matches data from multiple sources to create a unified profile of a user or company across devices, websites, and platforms by linking identifiers such as email addresses, cookies, and device IDs.

Bulgaria is a Southeastern European country with a population of around 6.5 million people.

According to our statistics, identity resolution software is used on 0.2% of websites from Bulgaria.

Statistics based on 14K+ analyzed websites. About this data

⭐ Most Popular in 2026

The following chart shows the top identity resolution software in Bulgaria in 2026, based on market share.

The most popular is ID5 with an impressive share of 30.4%, followed by Epsilon with 13% and LiveRamp with 8.7%.

ID5 30.4%
Epsilon 13%
LiveRamp 8.7%
Demandbase 8.7%
ZoomInfo WebSights 8.7%
TruAudience 8.7%
Listrak 8.7%
RB2B 8.7%
Lotame 4.3%
Wunderkind 4.3%
Clearbit 4.3%
Customers.ai 4.3%
Happierleads 4.3%

🚀 Highlights

Here is a list of the top solutions that is more popular in Bulgaria than worldwide.
Differences between global and country rankings are shown in parentheses.

1. ID5 ^(-4)
2. Epsilon ^(-4)
4. Demandbase ^(-3)
6. TruAudience ^(-2)
7. Listrak ^(-7)
12. Customers.ai ^(-7)
13. Happierleads ^(-10)

✨ Best Identity Resolution Software

Below is a more detailed list of 13 identity resolution software solutions used on sites from Bulgaria, ranked by their market share.

Rank	Name	Market share
1	ID5 London, United Kingdom An omnichannel identity platform that enables addressable advertising by helping publishers and advertisers recognize users across websites, mobile apps, and other digital properties. $$$	30.4%
2	Epsilon Irving, Texas, United States An enterprise marketing and advertising platform that uses AI and a proprietary identity database to deliver personalized, data-driven campaigns across digital and offline channels. $$$	13%
3	LiveRamp San Francisco, California, United States A data collaboration platform that provides identity resolution and data onboarding services to help organizations connect, match, and activate customer data across marketing and advertising systems. $5,000+/month	8.7%
4	Demandbase San Francisco, California, United States A B2B marketing platform that combines data enrichment, account intelligence, and account-based marketing tools to help companies identify, target, and engage business accounts. $$$	8.7%
5	ZoomInfo WebSights Vancouver, Washington, United States A B2B visitor identification platform that combines website behavioral analytics with prospecting and company intelligence data to reveal which businesses visit a website. Free$15,000+/year	8.7%
6	TruAudience Chicago, Illinois, United States A suite of solutions for privacy-first identity resolution, data enrichment, audience targeting and advanced analytics. $400,000/year	8.7%
7	Listrak Lititz, Pennsylvania, United States A cross-channel marketing automation platform designed for retail and e-commerce brands. $2,500+/month	8.7%
8	RB2B Austin, Texas, United States A B2B website visitor identification platform that resolves anonymous traffic into individual visitor profiles, including names, LinkedIn profiles, job titles, and business emails. Free$79+/month	8.7%
9	Lotame Columbia, Maryland, United States An end-to-end data collaboration platform that enables digital marketers to unify, analyze and activate data. $$$	4.3%
10	Wunderkind New York, United States A performance marketing platform that uses identity data and AI decisioning to help brands, publishers, and advertisers recognize users and deliver personalized messages across digital channels. $$$	4.3%
11	Clearbit Cambridge, Massachusetts, United States A data activation platform that helps companies collect, enrich, segment, and activate B2B customer and prospect data to improve targeting and engagement across sales and marketing systems. $30,000+/year	4.3%
12	Customers.ai Boston, Massachusetts, United States A B2C visitor identification and sales outreach automation platform that identifies anonymous website visitors and routes their contact data into email, advertising, and CRM systems. $600+/month	4.3%
13	Happierleads London, United Kingdom An AI-powered B2B website visitor identification platform that reveals the names, job titles, work emails, and company details of site visitors. $99+/month	4.3%

👉 See Also

🌎 Identity Resolution in other countries

🗃️ About This Data

We evaluate the popularity of technologies based on the number of websites where we detect their usage.
Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
This report is based on the analysis of 14,857 websites from Bulgaria.
We currently track the presence of 29 identity resolution software solutions across the web.
Of these, 13 were detected on websites from Bulgaria.
Statistics were last calculated on November 2, 2026.
For more details, see our methodology and disclaimer.