⚡ Social Media in Belarus

Social media are online platforms where people can create, share and interact with content while connecting with others through likes, comments, messages, live streams and shared posts, making it easy to build social communities.

Belarus is an Eastern European country with a population of around 9 million people.

According to our data, social media platforms are used on 63.1% of websites from Belarus.

⭐ Most Popular in 2026

The following chart shows the top social media platforms in Belarus in 2026, based on market share.

The most popular is Instagram with an impressive share of 74.1%, followed by Facebook with 53% and VK with 52.4%.

Instagram 74.1%
Facebook 53%
VK 52.4%
Telegram 47%
Viber 27.4%
OK.ru 18.8%
X 18.1%
TikTok 14%
WhatsApp 13.4%
LinkedIn 6.1%
Pinterest 1.9%
Zen 1%
SoundCloud 0.7%
Behance 0.7%
Discord 0.2%

🚀 Highlights

Here is a list of the top platforms that are more popular in Belarus than worldwide.
Differences between global and country rankings are shown in parentheses.

1. Instagram ^(-1)
3. VK ^(-6)
4. Telegram ^(-4)
5. Viber ^(-15)
6. OK.ru ^(-16)
12. Zen ^(-20)
14. Behance ^(-10)
16. Threads ^(-5)
18. Mastodon ^(-7)
19. Steam Community ^(-25)

✨ Best Social Media Platforms

Below is a more detailed list of the top 25 of the 35 social media platforms used on sites from Belarus, ranked by their market share.

Rank	Name	Market share
1	Instagram Menlo Park, California, United States A photo and video sharing social media platform owned by Meta Platforms. Free	74.1%
2	Facebook Menlo Park, California, United States A social media platform owned by Meta. Free	53%
3	VK Moscow, Russia A Russian social media and social networking service that allows users to communicate, share content, and join online communities. Free	52.4%
4	Telegram Dubai, United Arab Emirates A cloud-based messaging app for mobile and desktop platforms focused on security, speed, and privacy. Free$$$	47%
5	Viber Tokyo, Japan A free, cross-platform instant messaging and calling application owned by Rakuten. Free	27.4%
6	OK.ru Moscow, Russia A Russian social networking service with more than 300 million registered users. Free	18.8%
7	X Bastrop, Texas, United States A social media platform that allows users to post short messages, images, and videos. Free$3+/month	18.1%
8	TikTok Haidian, Beijing, China A Chinese social media platform focused on short-form videos. Free	14%
9	WhatsApp Menlo Park, California, United States An instant messaging and Voice over IP service owned by Meta. Free	13.4%
10	LinkedIn Mountain View, California, United States A business and employment-focused social media platform that enables professionals to network, search for jobs, share content, and engage with companies. Free$29.99+/month	6.1%
11	Pinterest San Francisco, California, United States A social media platform for sharing and categorizing images in the form of pinboards. Free	1.9%
12	Zen Moscow, Russia A Russian blogging and media publishing platform.	1%
13	SoundCloud Berlin, Germany An online music streaming and distribution platform that allows musicians upload, share, and monetize audio tracks, while listeners discover and engage with content. Free$4.99+/month	0.7%
14	Behance San Jose, California, United States A platform for creative professionals around the world to showcase their own work and to discover the creative work of others. Free$9.99+/month	0.7%
15	Discord San Francisco, California, United States An instant messaging and VoIP social platform that allows users to communicate via text chat, voice, and video. Free$2.99+	0.2%
16	Threads Menlo Park, California, United States A microblogging and social media platform from Meta. Free	0.2%
17	Flickr Mountain View, California, United States A photo-sharing social network with free storage for up to 1,000 photos. Free$10.44/month	0.1%
18	Mastodon Berlin, Germany A decentralized social network running on independent servers and powered by Mastodon open source software. Free	0.09%
19	Steam Community Bellevue, Washington, United States A social networking site for gamers. Free	0.06%
20	Tumblr San Francisco, California, United States A blogging and social media platform currently owned by Automattic. Free$6.99/month	0.06%
21	SlideShare San Francisco, California, United States A social media platform where people share presentations and infographics. Free$9.99/month	0.06%
22	Bluesky Seattle, Washington, United States A social network designed to operate without control by a single company, built as a reference implementation of the AT Protocol for distributed social networks. Free	0.06%
23	ResearchGate Berlin, Germany A social networking platform for scientists and researchers that enables them to share publications, collaborate with peers, and engage in academic discussions online. Free	0.03%
24	Wattpad A social platform for people who love to read and write. Free$7.49/month	0.03%
25	Yelp San Francisco, California, United States An American crowd-sourced review platform where users publish ratings and written feedback about local businesses. Free$180+/month	0.03%

👉 See Also

🌎 Social Media in other countries

Data is based on the analysis of 5,167 websites from Belarus.
Statistics were last calculated on March 21, 2026.
For details, see our methodology and disclaimer.