YouTube

Google, Mountain View, California, United States

YouTube is the world's largest online video platform and social media service owned by Google that lets users watch, comment on, and upload videos, as well as subscribe to channels.

It supports high-resolution video hosting up to 8K, live streaming with real-time chat and monetization tools, algorithmic recommendations, Shorts for vertical videos, customizable playlists, subtitles, and paid channel memberships.

According to our data, YouTube is the most popular video platform on the web.
It has 91.8% of the video platform market share and is detected on 23% of all websites.

πŸ’Έ Pricing

YouTube is available in both free and paid versions.

Free version βœ”οΈAd supported
Student$7.99/month
Individual$13.99/month
Family
(5 members)
$22.99/month

πŸ“Š Rankings and Market Share

πŸ† YouTube Awards

⚑ Sites Using YouTube

We have data on 628,896 websites that use the YouTube video platform. Here is a list of some of the top ranked ones.

The highest rated site using YouTube is instagram.com.

πŸ“ˆ Usage Statistics

Most of the sites that use YouTube:

Most of the sites using YouTube are from the United States, Germany, and the United Kingdom.

  • United States 22.5%
  • Germany 6.3%
  • United Kingdom 5.5%
  • Japan 4.7%
  • Spain 3.9%
  • France 3.7%
  • Italy 3.6%
  • Brazil 3.3%
  • India 3.2%
  • Other 43.3%

Most YouTube users speak English, Spanish, or German.

  • English 53.1%
  • Spanish 6.1%
  • German 5.8%
  • Japanese 4%
  • French 3.7%
  • Portuguese 3.4%
  • Italian 2.9%
  • Russian 2.5%
  • Dutch 2.1%
  • Other 16.4%

The YouTube video platform is especially popular on .com and .org top-level domains.

  • .com 43.4%
  • .org 7.3%
  • .de 3.7%
  • .net 2.4%
  • .it 2.1%
  • .co.uk 1.9%
  • .com.br 1.8%
  • .com.au 1.7%
  • .nl 1.6%
  • Other 34.1%

The primary market segments for websites utilizing YouTube include business, marketing and merchandising, and online shopping.

  • Business 17.9%
  • Marketing/Merchandising 10.1%
  • Online Shopping 8%
  • Education/Reference 7.8%
  • Blogs/Wiki 5.2%
  • Entertainment 4.5%
  • Internet Services 4.3%
  • Travel 3.8%
  • Health 3.7%
  • Other 34.7%

πŸ•΅οΈ Similar Technologies

These are some of the best YouTube alternatives.

RankName
3
Vimeo
New York, United States

A video hosting service and video content marketing platform for businesses and brands.

Free$20+/month
4
Wistia
Cambridge, Massachusetts, United States

A video marketing platform built for businesses.

Free$24+/month
5
Twitch
Seattle, Washington, United States

A video streaming service that focuses on video game live streaming, currently owned by Amazon.

Free$11.99/month
6
Brightcove
Boston, Massachusetts, United States

A cloud-based online video platform focused on enterprise solutions.

$199+/month
7
JWP
New York, United States

A video streaming platform and video hosting service with monetization capabilities.

$$$

πŸ†š Compare Alternatives

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πŸ’¬ Frequently Asked Questions

What is the company behind YouTube?

YouTube is owned by Google LLC, headquartered in Mountain View, California, United States.

Does YouTube offer a free plan?

Yes, there is a free version with limited functionality.

How much does it cost?

YouTube is priced from $7.99 per month for the Student plan.

Which country uses YouTube the most?

The majority of YouTube users are from the United States.

Who uses YouTube?

According to our data, YouTube is used on thousands of sites, including instagram.com, yahoo.com, and vk.com.

Is YouTube used on government websites?

In total, we found YouTube on 939 government sites in the United States.

Do academic institutions use YouTube?

Yes, quite a few! The most notable of these is mit.edu. Overall, we know of 2,821 academic websites in the United States that use YouTube.

How does YouTube stack up against its competitors?

YouTube is the most popular video platform on the market, outranking all others.

What are the alternatives to YouTube?

Alternatives and possible competitors to YouTube may include Vimeo, Wistia, and Twitch.

πŸ‘‰ See Also

Statistics were last calculated on .
For details, see our methodology and disclaimer.