⚡ A/B Testing in Russia

A/B testing tools are software solutions that allow users to compare two or more versions of a webpage, application, or element to determine which performs better.

Russia is a Eurasian country with a population of around 144 million people.

According to our data, A/B testing tools are used on 2% of websites from Russia.

⭐ Most Popular in 2026

The following chart shows the top A/B testing tools in Russia in 2026, based on market share.

The most popular is Roistat, which dominates the market with an overwhelming 94.6% share.
It is followed by VWO with 1.2% and PostHog with 0.8%.

Roistat 94.6%
VWO 1.2%
PostHog 0.8%
OptinMonster 0.6%
Optimizely 0.6%
Crazy Egg 0.4%
Adobe Target 0.4%
Inspectlet 0.3%
Kameleoon 0.3%
Plerdy 0.2%
Omniconvert 0.2%
Dynamic Yield 0.2%
Convertful 0.1%
Oracle Maxymiser 0.06%
Other 0.04%

🚀 Highlights

Here is a list of the top tools that are more popular in Russia than worldwide.
Differences between global and country rankings are shown in parentheses.

1. Roistat ^(-9)
3. PostHog ^(-2)
7. Adobe Target ^(-4)
8. Inspectlet ^(-7)
9. Kameleoon ^(-12)
10. Plerdy ^(-14)
11. Omniconvert ^(-20)
12. Dynamic Yield ^(-10)
13. Convertful ^(-16)
14. Oracle Maxymiser ^(-26)

✨ Best A/B Testing Tools

Below is a more detailed list of 22 A/B testing tools used on sites from Russia, ranked by their market share.

Rank	Name	Market share
1	Roistat Moscow, Russia A Russian SaaS marketing analytics platform. $239+/month	94.6%
2	VWO Delhi, India A comprehensive visual website analytics, optimization, and A/B testing platform for running experiments and improving digital user experiences across websites and apps. $2,064+/year	1.2%
3	PostHog San Francisco, California, United States An open-source product analytics platform available as a self-hosted deployment or managed cloud service. FreeOpen source$$$	0.8%
4	OptinMonster West Palm Beach, Florida, United States A conversion optimization and lead generation platform that helps websites turn visitors into subscribers or customers using targeted onsite campaigns such as popups and opt-in forms. Free$7+/month	0.6%
5	Optimizely New York, United States A digital experience platform that specializes in content management, e-commerce personalization, experimentation, and feature delivery. $36,000+/year	0.6%
6	Crazy Egg La Mirada, California, United States An analytics platform that allows users to track visitor behavior and optimize conversions using heatmaps, session recordings, click tracking, scrollmaps, and A/B testing. $29+/month	0.4%
7	Adobe Target San Jose, California, United States Used by marketers to design and execute online tests, create behavior-based audience segments, and automate content targeting. $50,000/year	0.4%
8	Inspectlet Santa Clara, California, United States A website analytics tool that helps businesses understand how visitors interact with their sites by capturing behavioral data beyond traditional metrics. Free$39+/month	0.3%
9	Kameleoon Paris, France An A/B testing, full stack, AI-powered personalization platform for mid-sized to enterprise companies. $35,000+/year	0.3%
10	Plerdy Lviv, Ukraine A conversion rate optimization platform that includes analytics and A/B testing tools. Free$21+/month	0.2%
11	Omniconvert Bucharest, Romania A complete conversion optimization solution that integrates A/B testing, personalization, overlays, and surveys. Free$273+/month	0.2%
12	Dynamic Yield Purchase, New York, United States An AI-powered personalization and customer experience optimization platform that enables businesses to tailor content, product recommendations, and offers across websites, mobile apps, and email. $35,000/year	0.2%
13	Convertful Tortola, British Virgin Islands A lead generation tool that can be used to create pop-ups, scroll boxes, floating action buttons, spin-to-win and scratch card widgets and more. $9+/month	0.1%
14	Oracle Maxymiser Austin, Texas, United States A cloud-based software that enables marketers to test, target and personalize what a customer sees on a website or app, increasing engagement and revenue.	0.06%
15	Zoho PageSense Chennai, India A conversion rate optimization and web analytics platform that enables businesses to use heatmaps and session recordings, track conversion funnels, and run A/B and split-URL tests. $20+/month	0.06%
16	OptiMonk Debrecen, Hungary A conversion rate optimization tool that provides popups, gamification widgets, website personalization, and A/B testing. Free$29+/month	0.06%
17	Justuno Fairfax, California, United States An AI-powered conversion automation platform for retailers that helps optimize website engagement, capture leads, boost sales, and tailor onsite experiences based on visitor behavior. Free$39+/month	0.06%
18	ClickFunnels Canton, Georgia, United States An online tool for building high-converting websites and sales funnels. $97+/month	0.06%
19	ABlyft Kiel, Germany An A/B testing platform with a powerful visual editor and a focus on developers. Free$$$	0.06%
20	AB Tasty Paris, France A digital experience platform that enables website teams to run A/B testing, multivariate tests, personalized content experiments, and user experience optimization. $1,000+/month	0.06%
21	Ptengine Tokyo, Japan A complete marketing and analytics platform with A/B testing and heatmaps. Free$49+/month	0.06%
22	Splitbee San Francisco, California, United States An analytics and conversion tool that helps you understand and improve your site's user experience. Free$14+/month	0.06%

👉 See Also

🌎 A/B Testing in other countries

Data is based on the analysis of 90,449 websites from Russia.
Statistics were last calculated on March 21, 2026.
For details, see our methodology and disclaimer.