⚡ A/B Testing in Vietnam

A/B testing tools are software solutions that allow users to compare two or more versions of a webpage, application, or element to determine which performs better.

Vietnam is a Southeast Asian country with a population of over 99 million people.

According to our data, A/B testing tools are used on 0.3% of websites from Vietnam.

⭐ Most Popular in 2026

The following chart shows the top A/B testing tools in Vietnam in 2026, based on market share.

The most popular is Crazy Egg with a share of 19.2%, followed by OptiMonk with 14.1% and VWO with 10.3%.

Crazy Egg 19.2%
OptiMonk 14.1%
VWO 10.3%
PostHog 9%
Optimizely 7.7%
OptinMonster 7.7%
Zoho PageSense 6.4%
Adobe Target 5.1%
Inspectlet 3.8%
Plerdy 3.8%
Roistat 2.6%
ConvertFlow 2.6%
WebEngage 2.6%
Kameleoon 1.3%
Other 3.8%

🚀 Highlights

Here is a list of the top tools that are more popular in Vietnam than worldwide.
Differences between global and country rankings are shown in parentheses.

1. Crazy Egg ^(-1)
2. OptiMonk ^(-6)
4. PostHog ^(-1)
7. Zoho PageSense ^(-2)
8. Adobe Target ^(-3)
9. Inspectlet ^(-6)
10. Plerdy ^(-14)
12. ConvertFlow ^(-22)
13. WebEngage ^(-17)
14. Kameleoon ^(-7)

✨ Best A/B Testing Tools

Below is a more detailed list of 21 A/B testing tools used on sites from Vietnam, ranked by their market share.

Rank	Name	Market share
1	Crazy Egg La Mirada, California, United States An analytics platform that allows users to track visitor behavior and optimize conversions using heatmaps, session recordings, click tracking, scrollmaps, and A/B testing. $29+/month	19.2%
2	OptiMonk Debrecen, Hungary A conversion rate optimization tool that provides popups, gamification widgets, website personalization, and A/B testing. Free$29+/month	14.1%
3	VWO Delhi, India A comprehensive visual website analytics, optimization, and A/B testing platform for running experiments and improving digital user experiences across websites and apps. $2,064+/year	10.3%
4	PostHog San Francisco, California, United States An open-source product analytics platform available as a self-hosted deployment or managed cloud service. FreeOpen source$$$	9%
5	Optimizely New York, United States A digital experience platform that specializes in content management, e-commerce personalization, experimentation, and feature delivery. $36,000+/year	7.7%
6	OptinMonster West Palm Beach, Florida, United States A conversion optimization and lead generation platform that helps websites turn visitors into subscribers or customers using targeted onsite campaigns such as popups and opt-in forms. Free$7+/month	7.7%
7	Zoho PageSense Chennai, India A conversion rate optimization and web analytics platform that enables businesses to use heatmaps and session recordings, track conversion funnels, and run A/B and split-URL tests. $20+/month	6.4%
8	Adobe Target San Jose, California, United States Used by marketers to design and execute online tests, create behavior-based audience segments, and automate content targeting. $50,000/year	5.1%
9	Inspectlet Santa Clara, California, United States A website analytics tool that helps businesses understand how visitors interact with their sites by capturing behavioral data beyond traditional metrics. Free$39+/month	3.8%
10	Plerdy Lviv, Ukraine A conversion rate optimization platform that includes analytics and A/B testing tools. Free$21+/month	3.8%
11	Roistat Moscow, Russia A Russian SaaS marketing analytics platform. $239+/month	2.6%
12	ConvertFlow Coral Gables, Florida, United States A no-code funnel builder that allows you to create, personalize and A/B test high converting funnels for any website. $299+/month	2.6%
13	WebEngage Mumbai, India A full-stack marketing automation suite that drives growth for consumer businesses by enabling them to engage users via multiple channels such as Push, In-app, SMS, Email, Facebook, Instagram, and WhatsApp. $199/user/year	2.6%
14	Kameleoon Paris, France An A/B testing, full stack, AI-powered personalization platform for mid-sized to enterprise companies. $35,000+/year	1.3%
15	Unbounce Vancouver, British Columbia, Canada A drag-and-drop landing page builder that enables marketers to create, test, and optimize standalone web pages without coding. $99+/month	1.3%
16	AB Tasty Paris, France A digital experience platform that enables website teams to run A/B testing, multivariate tests, personalized content experiments, and user experience optimization. $1,000+/month	1.3%
17	Justuno Fairfax, California, United States An AI-powered conversion automation platform for retailers that helps optimize website engagement, capture leads, boost sales, and tailor onsite experiences based on visitor behavior. Free$39+/month	1.3%
18	Shogun Walnut, California, United States An e-commerce optimization and personalization platform for Shopify, featuring a visual page builder and A/B testing tools. $39+/month	1.3%
19	Instapage San Francisco, California, United States A landing page builder that offers a library of over 500 conversion-focused layouts and Instablocks. $99+/month	1.3%
20	ClickFunnels Canton, Georgia, United States An online tool for building high-converting websites and sales funnels. $97+/month	1.3%
21	Ptengine Tokyo, Japan A complete marketing and analytics platform with A/B testing and heatmaps. Free$49+/month	1.3%

👉 See Also

🌎 A/B Testing in other countries

Data is based on the analysis of 25,590 websites from Vietnam.
Statistics were last calculated on March 21, 2026.
For details, see our methodology and disclaimer.