🆚 AB Tasty vs. VWO

Compare technologies based on real-world usage data *

Type

A/B testing tool
Web analytics tool

About

AB Tasty is a digital experience platform that enables website teams to run A/B testing, multivariate tests, personalized content experiments, and user experience optimization.

It offers a visual editor for creating test variants without code, segmentation and targeting of visitor groups, full-funnel experimentation including conversion funnels, heatmaps and session recordings to analyze user behavior, support for both client-side and server-side testing, and integrations with more than 20 analytics and marketing tools to measure test results.

VWO is a comprehensive visual website analytics, optimization, and A/B testing platform for running experiments and improving digital user experiences across websites and apps.

It supports A/B, multivariate, and split URL testing with a no-code visual editor, behavioral analytics with heatmaps, session recordings, funnels, and surveys, advanced audience segmentation and personalization, and feature experimentation with 13 SDKs available for integration.

Headquarters

Paris, France
Delhi, India

Website

Pricing

Free version ❌
$12,000+/year
Free version ❌Free 30-day trial
VWO Insights$2,064+/year
VWO Testing$4,068+/year
VWO Personalize$3,828+/year

Categories

A/B Testing › Rank #12
A/B Testing › Rank #1
Personalization › Rank #11
Personalization › Rank #2
Feature Management › Rank #5
Feature Management › Rank #1
Analytics › Rank #18

Popularity

Determined by the number of sites using each technology.

The VWO web analytics tool is 8 times more popular than AB Tasty.
Total websites

Market share

A/B Testing
Personalization
Feature Management

Popularity by country

Determined by the number of sites detected from each country.

VWO is more popular in the United States, the United Kingdom, and the Netherlands, while AB Tasty is more popular in France.
United States
United Kingdom
Netherlands
France
Germany
Australia
Spain
Canada
Brazil
Japan

Awards

Popularity by domain category

Determined by the number of sites in each category.

VWO is more popular than AB Tasty in all market segments.
Business
Online Shopping
Marketing/Merchandising
Education/Reference
Internet Services
Fashion/Beauty
Software/Hardware
Travel
Health
Finance/Banking

Top sites

Top-ranked sites that use these technologies.

Name
Rank
#1,061
View more ➝
Name
Rank
View more ➝

See also

* According to recent studies, many of online reviews are fake.
When making your decision, it is better to rely on data that cannot be falsified.
Our service evaluates the popularity of technologies by the number of websites using them.

Statistics were last calculated on .
For details, see our methodology and disclaimer.