🆚 Google AdSense for Domains vs. Google Marketing Platform

Compare technologies based on real-world usage data *

📈 Google AdSense for Domains is four times more popular than Google Marketing Platform.
🌎 Google AdSense for Domains is more popular in Germany, the United States, and Canada.
🌍 Google Marketing Platform is more popular in Japan, Poland, and Turkey.

Google AdSense for Domains

Google Marketing Platform

Type

Advertising technology

About

Google AdSense for Domains enables domain registrars and large domain portfolio owners to earn revenue by displaying targeted Google ads on parked domains.

It matches ads to domain keywords and provides automated optimization of parked pages without requiring site content.

An online advertising and analytics platform from Google.

Headquarters

Mountain View, California, United States

Website

adsense.google.com

marketingplatform.google.com

Popularity

Determined by the number of sites using each technology.

Google AdSense for Domains advertising technology is 4 times more popular than Google Marketing Platform.

Total websites

Market share

Advertising

Popularity by country

Determined by the number of sites detected from each country.

Google AdSense for Domains is more popular in Germany, the United States, and Canada, while Google Marketing Platform is more popular in Japan, Poland, and Turkey.

Germany

Japan

United States

Canada

United Kingdom

Bulgaria

India

Spain

France

Netherlands

Awards

🥇 Most popular in Germany in the Advertising category.
🥇 Most popular in Bulgaria in the Advertising category.
🥇 Most popular in the British Virgin Islands in the Advertising category.
🥇 Most popular in Seychelles in the Advertising category.
🥇 Most popular in the Cayman Islands in the Advertising category.

🥉 Third most popular in Japan in the Advertising category.
⭐ 7th most popular in Singapore in the Advertising category.
⭐ 7th most popular in the United Arab Emirates in the Advertising category.
⭐ 8th most popular in Hong Kong in the Advertising category.
⭐ 8th most popular in Vietnam in the Advertising category.

Popularity by domain category

Determined by the number of sites in each category.

Google AdSense for Domains is more popular among sites focused on business, blogs and wiki, and marketing and merchandising, while Google Marketing Platform is more commonly used on general news, finance and banking, and recreation and hobbies sites.

Business

Blogs/Wiki

Marketing/Merchandising

Entertainment

Online Shopping

Internet Services

Education/Reference

Travel

Sports

Health