🆚 EmailOctopus vs. Mailchimp
Type
About
EmailOctopus is an email marketing platform for sending and managing email campaigns and automated sequences.
It includes a drag-and-drop email builder with hundreds of templates, automates sequences triggered by subscriber activity or by stored date fields such as birthdays and renewal dates, supports gradual sending spread over up to 24 hours, and offers a Journey History view tracing each contact's path.
Mailchimp is a marketing automation and email marketing platform that enables businesses to create, send, and manage both bulk marketing campaigns and transactional emails.
It offers advanced audience segmentation and behavioral targeting, automated customer-journey workflows such as welcome emails, abandoned cart reminders, and post-purchase follow-ups, and API-based transactional emails with a reported delivery rate of over 99 percent.
Headquarters
Pricing
Categories
Popularity
Determined by the number of sites using each technology.
Market share
Popularity by country
Determined by the number of sites detected from each country.
Awards
- 🥇 Most popular in the United States in the Email Marketing category.
- 🥇 Most popular in the United States in the Marketing Automation category.
- 🥇 Most popular in the United Kingdom in the Email Marketing category.
- 🥇 Most popular in the United Kingdom in the Marketing Automation category.
- 🥇 Most popular in Canada in the Email Marketing category.
Popularity by domain category
Determined by the number of sites in each category.
Top sites
Top-ranked sites that use these technologies.
Compare alternatives
Technologies with similar characteristics.
See also
🗃️ About This Data
- We evaluate the popularity of technologies based on the number of websites where we detect their usage.
- Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
- This report is based on the analysis of 4,001,723 websites. However, data for EmailOctopus is still being collected and reflects a smaller subset of sites.
- Statistics were last calculated on .
- For more details, see our methodology and disclaimer.

