🆚 Epsilon vs. Intent IQ

Compare technologies based on real-world usage data *

Type

Identity resolution software solution
Identity resolution software solution

About

Epsilon is an enterprise marketing and advertising platform that uses AI and a proprietary identity database to deliver personalized, data-driven campaigns across digital and offline channels.

It is built around the PeopleCloud platform for customer data management, audience targeting, messaging, loyalty and media activation, and the COREid identity resolution system that links consumer data across devices and channels using deterministic and probabilistic matching, covering more than 200 million profiles.

Intent IQ is a cross-device identification service for cookieless audience activation.

Headquarters

Irving, Texas, United States
Long Island City, New York, United States

Website

Pricing

Free version ❌
Custom
CDP Identity Essentials$10,000/month
Epsilon PeopleCloud Loyalty$30,000+/year
Consumer Data Insights Premium$60,000/year
Free version ❌
Custom

Categories

Identity Resolution › Rank #8
Identity Resolution › Rank #23
CDP › Rank #10
Advertising › Rank #64
Advertising › Rank #138
Marketing Attribution › Rank #7
Marketing Automation › Rank #19

Popularity

Determined by the number of sites using each technology.

The Epsilon identity resolution software solution is 6 times more popular than Intent IQ.
Total websites

Market share

Identity Resolution
Advertising

Popularity by country

Determined by the number of sites detected from each country.

Epsilon is more popular than Intent IQ in all countries.
United States
Germany
United Kingdom
Czech Republic
Singapore
Canada
Australia
Japan
Spain
France

Awards

Popularity by domain category

Determined by the number of sites in each category.

Epsilon is more popular among sites focused on entertainment, general news, and business, while Intent IQ is more commonly used on finance and banking, and non-profit, advocacy and NGO sites.
Entertainment
General News
Business
Online Shopping
Marketing/Merchandising
Health
Fashion/Beauty
Travel
Finance/Banking
Blogs/Wiki

Top sites

Top-ranked sites that use these technologies.

Name
Rank
#1,333
View more ➝
Name
Rank
#1,980
#6,228
View more ➝

See also

* According to recent studies, many of online reviews are fake.
When making your decision, it is better to rely on data that cannot be falsified.
Our service evaluates the popularity of technologies by the number of websites using them.

Statistics were last calculated on .
For details, see our methodology and disclaimer.