🆚 Epsilon vs. Spotler Activate

Type

Identity resolution software
Customer data platform

About

Epsilon is an enterprise marketing and advertising platform that uses AI and a proprietary identity database to deliver personalized, data-driven campaigns across digital and offline channels.

It is built around the PeopleCloud platform for customer data management, audience targeting, messaging, loyalty and media activation, and the COREid identity resolution system that links consumer data across devices and channels using deterministic and probabilistic matching, covering more than 200 million profiles.

Spotler Activate is a customer data platform for medium-sized B2B and B2C marketing teams that centralizes data from different sources and uses it to create optimized and personalized marketing campaigns.

Headquarters

Irving, Texas, United States
The Hague, Netherlands

Website

Pricing

Free version ❌
Custom
CDP Identity Essentials$10,000/month
Epsilon PeopleCloud Loyalty$30,000+/year
Consumer Data Insights Premium$60,000/year
Free version ❌
€650+/month

Categories

Identity Resolution › Rank #8
Identity Resolution › Rank #22
CDP › Rank #10
CDP › Rank #30
Advertising › Rank #60
Marketing Attribution › Rank #7
Marketing Automation › Rank #19

Popularity

Determined by the number of sites using each technology.

The Epsilon identity resolution software is 5 times more popular than Spotler Activate.
Total websites

Market share

Identity Resolution
CDP

Popularity by country

Determined by the number of sites detected from each country.

Epsilon is more popular in the United States, Germany, and the United Kingdom, while Spotler Activate is more popular in the Netherlands and Belgium.
United States
Netherlands
Germany
United Kingdom
Singapore
Czech Republic
France
Canada
Belgium
Italy

Awards

Popularity by domain category

Determined by the number of sites in each category.

Epsilon is more popular among sites focused on entertainment, general news, and business, while Spotler Activate is more commonly used on online shopping sites.
Online Shopping
Entertainment
General News
Business
Marketing/Merchandising
Fashion/Beauty
Health
Travel
Blogs/Wiki
Sports

Top sites

Top-ranked sites that use these technologies.

Name
Rank
View more ➝
Name
Rank
#22,744
#35,148
View more ➝

See also

🗃️ About This Data