🆚 Equativ vs. Microsoft Advertising

Type

Advertising technology
Advertising technology

About

Equativ offers a comprehensive suite of buy-side and sell-side ad tech solutions, including its own independent ad server, SSP and buyer tools.

Microsoft Advertising is a pay-per-click advertising platform that allows businesses to run search and audience ads across Bing, Yahoo!, DuckDuckGo, and partner networks.

It supports keyword-based search campaigns, native and display ads, LinkedIn profile targeting for professional attributes, automated bidding strategies, and offline and online conversion tracking via the Universal Event Tracking tag.

Headquarters

Paris, France
Redmond, Washington, United States

Website

Categories

Advertising › Rank #34
Advertising › Rank #6

Popularity

Determined by the number of sites using each technology.

Microsoft Advertising technology is 12 times more popular than Equativ.
Total websites

Market share

Advertising

Popularity by country

Determined by the number of sites detected from each country.

Microsoft Advertising is more popular in the United States, the United Kingdom, and Germany, while Equativ is more popular in Uruguay, Reunion, and Cote D'Ivoire.
United States
United Kingdom
Germany
France
Netherlands
Australia
Canada
Spain
Poland
Italy

Awards

Popularity by domain category

Determined by the number of sites in each category.

Microsoft Advertising is more popular than Equativ in all market segments.
Online Shopping
Business
Marketing/Merchandising
Fashion/Beauty
General News
Travel
Finance/Banking
Internet Services
Software/Hardware
Health

Top sites

Top-ranked sites that use these technologies.

Name
Rank
#408
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Name
Rank
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See also

🗃️ About This Data