🆚 Google Customer Reviews vs. Shopper Approved
- 📈 Google Customer Reviews is three times more popular than Shopper Approved.
- 🌍 Google Customer Reviews is more popular in all countries.
Shopper ApprovedType
About
Google Customer Reviews is a free service in Google Merchant Center that allows online stores to collect verified post-purchase feedback from customers through email surveys.
It displays an opt-in survey after checkout, contributes verified responses to Google Store Ratings used in search and shopping ads, and provides a customizable badge for participating websites.
Shopper Approved is an e-commerce review platform that collects verified customer feedback and displays it as social proof.
It gathers store and product reviews through a two-step survey taken at checkout and after fulfillment, syndicates seller ratings to 
Google, and provides video reviews, AI-generated question and answer pages optimized for search, and website security scanning.
Headquarters
Pricing
Categories
Popularity
Determined by the number of sites using each technology.
Market share
Popularity by country
Determined by the number of sites detected from each country.
Awards
- 🥉 Third most popular in Brazil in the Customer Reviews category.
- 🥉 Third most popular in Ukraine in the Customer Reviews category.
- 🥉 Third most popular in Turkey in the Customer Reviews category.
- 🥉 Third most popular in Argentina in the Customer Reviews category.
- ⭐ 6th most popular in Poland in the Customer Reviews category.
- 🔥 13rd most popular in the United States in the Customer Reviews category.
Popularity by domain category
Determined by the number of sites in each category.
Top sites
Top-ranked sites that use these technologies.
Compare alternatives
Technologies with similar characteristics.
🗃️ About This Data
- We evaluate the popularity of technologies based on the number of websites where we detect their usage.
- Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
- This report is based on the analysis of 3,824,193 websites.
- Statistics were last calculated on .
- For more details, see our methodology and disclaimer.