🆚 Google Funding Choices vs. Microsoft Invest

📈 Google Funding Choices is noticeably more popular than Microsoft Invest.
🌍 Google Funding Choices is more popular in France, Spain, and Germany.
🌎 Microsoft Invest is more popular in the United States, the United Kingdom, and the Netherlands.

Statistics based on 3.8M+ analyzed websites. About this data

Google Funding Choices

Microsoft Invest

Type

Legacy technology

About

Google Funding Choices was a messaging tool for GDPR and CCPA compliance and ad blocking recovery.

Its functionality has been transitioned into the Privacy & Messaging section within Ad Manager, AdMob, and AdSense.

Microsoft Invest was a demand-side ad management platform created after Microsoft's acquisition of Xandr to facilitate programmatic media buying.

Microsoft later retired the standalone platform to consolidate its advertising technologies and integrate buy-side capabilities directly into Microsoft Advertising.

Headquarters

Mountain View, California, United States

Redmond, Washington, United States

Website

developers.google.com

about.ads.microsoft.com

Popularity

Determined by the number of sites using each technology.

Google Funding Choices legacy technology is 1.3 times more popular than Microsoft Invest.

Total websites

Market share

Legacy

Popularity by country

Determined by the number of sites detected from each country.

Google Funding Choices is more popular in France, Spain, and Germany, while Microsoft Invest is more popular in the United States, the United Kingdom, and the Netherlands.

United States

United Kingdom

France

Spain

Germany

Italy

India

Brazil

Japan

Netherlands

Awards

⭐ 7th most popular in India in the Legacy category.
⭐ 7th most popular in Indonesia in the Legacy category.
⭐ 7th most popular in Nigeria in the Legacy category.
⭐ 9th most popular in Pakistan in the Legacy category.
⭐ 10th most popular in Mexico in the Legacy category.

⭐ 7th most popular in Norway in the Advertising category.
⭐ 8th most popular in Finland in the Advertising category.
⭐ 9th most popular in Norway in the Legacy category.
⭐ 10th most popular in Mexico in the Advertising category.
🔥 11st most popular in France in the Advertising category.

Popularity by domain category

Determined by the number of sites in each category.

Google Funding Choices is more popular among sites focused on blogs and wiki, general news, and entertainment, while Microsoft Invest is more commonly used on business, marketing and merchandising, and online shopping sites.

Blogs/Wiki

General News

Business

Marketing/Merchandising

Entertainment

Online Shopping

Education/Reference

Travel

Internet Services

Finance/Banking

Top sites

Top-ranked sites that use these technologies.

Name

Rank

#330

#336

#349

#385

#392

Name

Rank

#48

#67