🆚 Improvely vs. Northbeam
- 📈 Northbeam is four times more popular than Improvely.
- 🌎 Northbeam is more popular in the United States, the United Kingdom, and Australia.
- 🌍 Improvely is more popular in the Netherlands.
Improvely
NorthbeamType
About
Improvely is a marketing analytics platform that provides conversion tracking and click fraud monitoring to measure the effectiveness of online advertising campaigns.
It tracks clicks, visits, conversions, revenue, and ROI across channels such as PPC ads, banners, email, and affiliate links, builds visitor profiles with full conversion paths, offers funnel reports and A/B split testing, and detects suspicious clicks using IP, location, and activity analysis.
Northbeam is a marketing attribution and measurement platform that helps media buyers and growth teams understand how advertising spend drives revenue across channels.
It provides multi-touch attribution with flexible lookback windows, media mix modeling (MMM+), incrementality analysis, and creative-level performance reporting powered by first-party data collection and machine learning models.
Headquarters
Pricing
(10K visits)$29/month
(50K visits)$79/month
(100K visits)$149/month
(250K+ visits)$299+/month
(up to 1M pageviews/month)$1,500+/month
Categories
Popularity
Determined by the number of sites using each technology.
Market share
Popularity by country
Determined by the number of sites detected from each country.
Awards
- ⬆️ 25th most popular in the United States in the Fraud Prevention category.
- ⬆️ 122nd most popular in the United States in the Analytics category.
- ⭐ 10th most popular in the United States in the Marketing Attribution category.
- 🔥 11st most popular in the United Kingdom in the Marketing Attribution category.
- ⬆️ 86th most popular in the United States in the Analytics category.
- ⬆️ 95th most popular in the United Kingdom in the Analytics category.
Popularity by domain category
Determined by the number of sites in each category.
Top sites
Top-ranked sites that use these technologies.
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Kochava🗃️ About This Data
- We evaluate the popularity of technologies based on the number of websites where we detect their usage.
- Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
- This report is based on the analysis of 3,531,795 websites.
- Statistics were last calculated on .
- For more details, see our methodology and disclaimer.