🆚 IO Technologies vs. Microsoft Clarity
- 📈 Microsoft Clarity is much more popular than IO Technologies.
- 🌍 Microsoft Clarity is more popular in all countries.
- ⭐ IO Technologies is particularly popular in Ukraine.
Microsoft ClarityType
About
IO Technologies is a content analytics platform that provides enterprise-level data collection and visualization tools.
Clarity is a free user behavior analytics tool from Microsoft that helps site owners understand how visitors interact with their websites.
It provides heatmaps for clicks and scrolls, unlimited session recordings with frustration metrics such as rage and dead clicks, an insights dashboard with filters by device and referrer, AI-driven summaries of recordings and heatmap trends, and native integration with 
Google Analytics.
Headquarters
Pricing
(2M pageviews)$200/month
(5M pageviews)$500/month
(20M pageviews)$900+/month
Popularity
Determined by the number of sites using each technology.
Market share
Popularity by country
Determined by the number of sites detected from each country.
Awards
- 🔥 18th most popular in Ukraine in the Analytics category.
- ⬆️ 28th most popular in Russia in the Analytics category.
- 🥈 Second most popular in Iran in the Analytics category.
- 🥉 Third most popular in India in the Analytics category.
- 🥉 Third most popular in the United Arab Emirates in the Analytics category.
- 🥉 Third most popular in Colombia in the Analytics category.
- 🥉 Third most popular in Peru in the Analytics category.
Popularity by domain category
Determined by the number of sites in each category.
Top sites
Top-ranked sites that use these technologies.
Compare alternatives
Technologies with similar characteristics.
Cloudflare Web Analytics
Upscore
Hotjar🗃️ About This Data
- We evaluate the popularity of technologies based on the number of websites where we detect their usage.
- Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
- This report is based on the analysis of 3,375,483 websites.
- Statistics were last calculated on .
- For more details, see our methodology and disclaimer.