🆚 Microsoft Clarity vs. Mixpanel
- 📈 Microsoft Clarity is much more popular than Mixpanel.
- 🌎 Microsoft Clarity is more popular in the United States, the United Kingdom, and India.
- 🌍 Mixpanel is more popular in Puerto Rico, the U.S. Virgin Islands, and Aruba.
Microsoft Clarity
MixpanelType
About
Clarity is a free user behavior analytics tool from Microsoft that helps site owners understand how visitors interact with their websites.
It provides heatmaps for clicks and scrolls, unlimited session recordings with frustration metrics such as rage and dead clicks, an insights dashboard with filters by device and referrer, AI-driven summaries of recordings and heatmap trends, and native integration with 
Google Analytics.
Mixpanel is a real-time product analytics platform that uses event-based tracking to measure user behavior across websites and mobile applications.
It focuses on behavioral analytics rather than page views, supports funnels, retention reports, cohort analysis, feature flagging, A/B experimentation, session replay with heatmaps, and provides warehouse connectors for platforms such as Snowflake, BigQuery, and Redshift.
Headquarters
Pricing
Categories
Popularity
Determined by the number of sites using each technology.
Market share
Popularity by country
Determined by the number of sites detected from each country.
Awards
- 🥈 Second most popular in Iran in the Analytics category.
- 🥉 Third most popular in India in the Analytics category.
- 🥉 Third most popular in the United Arab Emirates in the Analytics category.
- 🥉 Third most popular in Colombia in the Analytics category.
- 🥉 Third most popular in Peru in the Analytics category.
- ⭐ 7th most popular in the United States in the Conversion Optimization category.
- ⭐ 7th most popular in Brazil in the Conversion Optimization category.
- ⬆️ 24th most popular in the United States in the Analytics category.
- ⬆️ 27th most popular in India in the Analytics category.
- ⬆️ 28th most popular in Brazil in the Analytics category.
Popularity by domain category
Determined by the number of sites in each category.
Top sites
Top-ranked sites that use these technologies.
Compare alternatives
Technologies with similar characteristics.
Hotjar
Mouseflow
PostHog
Amplitude
Fullstory
Heap🗃️ About This Data
- We evaluate the popularity of technologies based on the number of websites where we detect their usage.
- Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
- This report is based on the analysis of 3,604,716 websites.
- Statistics were last calculated on .
- For more details, see our methodology and disclaimer.