🆚 Kit vs. MailerLite

Compare technologies based on real-world usage data *

Type

Email marketing platform
Email marketing platform

About

Kit (formerly ConvertKit) is an email marketing and creator-focused platform that helps creators build and monetize their audiences.

It offers tagging and segmentation of subscribers, landing pages and opt-in forms, a visual automation builder for workflows, and tools for selling digital products, subscriptions, and paid newsletters.

MailerLite is an email marketing platform that helps clients collect email addresses, build mailing lists, and create, send, and track email campaigns.

It features a drag-and-drop email editor, automation workflows, subscriber segmentation, A/B testing, pop-ups and landing pages, and built-in analytics.

Headquarters

Boise, Idaho, United States
San Francisco, California, United States

Website

Pricing

Free version ✔️Free for newsletters with up to 10,000 subscribers, includes Kit branding
Creator
1K subscribers$39/month
3K subscribers$59/month
5K subscribers$89/month
10K subscribers$139/month
25K subscribers$199/month
Creator Pro
1K subscribers$79/month
3K subscribers$99/month
5K subscribers$139/month
10K subscribers$189/month
25K subscribers$279/month
Marketing
Free version ✔️1 user, 500 subscribers, 12K monthly emails
Growing Business
(3 users, unlimited emails)
$10+/month
Advanced
(unlimited users, unlimited emails)
$20+/month
Transactional
Free version ✔️500 emails, 10 email verification credits
Hobby
(5K emails)
$7/month
Starter
(50K+ emails, 100 SMS)
$35+/month
Professional
(50K+ emails, 150 SMS)
$110+/month

Categories

Email Marketing › Rank #9
Email Marketing › Rank #5
Marketing Automation › Rank #7
Lead Generation › Rank #2

Popularity

Determined by the number of sites using each technology.

The MailerLite email marketing platform is 2.1 times more popular than Kit.
Total websites

Market share

Email Marketing

Popularity by country

Determined by the number of sites detected from each country.

MailerLite is more popular in the United States, the United Kingdom, and Poland, while Kit is more popular in Japan, Taiwan, and Vietnam.
United States
United Kingdom
Poland
Canada
Australia
Netherlands
Spain
Germany
Lithuania
France

Awards

Popularity by domain category

Determined by the number of sites in each category.

MailerLite is more popular among sites focused on business, marketing and merchandising, and online shopping, while Kit is more commonly used on blogs and wiki, recreation and hobbies, and real estate sites.
Blogs/Wiki
Business
Marketing/Merchandising
Online Shopping
Education/Reference
Recreation/Hobbies
Internet Services
Entertainment
Travel
Sports

Top sites

Top-ranked sites that use these technologies.

Name
Rank
#13,488
View more ➝
Name
Rank
#6,041
View more ➝

See also

* According to recent studies, many of online reviews are fake.
When making your decision, it is better to rely on data that cannot be falsified.
Our service evaluates the popularity of technologies by the number of websites using them.

Statistics were last calculated on .
For details, see our methodology and disclaimer.