🆚 Kochava vs. Tracify

Type

Marketing attribution platform
Marketing attribution platform

About

Kochava is an omnichannel marketing measurement and attribution platform that helps marketers track and analyze the performance of advertising campaigns.

It provides multi-touch attribution based on impressions, clicks, installs, and in-app events, configurable attribution windows, real-time reporting, fraud detection, deep linking, and measurement across platforms including mobile, web, desktop, CTV and OTT streaming devices.

Tracify is a marketing attribution platform that provides cross-device, cross-domain, Adblock-proof ad tracking.

Headquarters

Sandpoint, Idaho, United States
Munich, Germany

Website

Pricing

Free version ✔️10K conversions/month
Foundation
(33K conversions)
$500+/month
Enterprise
(200K MAU)
$2,000+/month
Free version ❌
Custom

Categories

Marketing Attribution › Rank #22
Marketing Attribution › Rank #25
Analytics › Rank #151
Analytics › Rank #159

Popularity

Determined by the number of sites using each technology.

The Kochava marketing attribution platform is 1.3 times more popular than Tracify.
Total websites

Market share

Marketing Attribution
Analytics

Popularity by country

Determined by the number of sites detected from each country.

Kochava is more popular in the United States, Mexico, and the United Kingdom, while Tracify is more popular in Germany, Austria, and Spain.
Germany
United States
Austria
Mexico
Netherlands
Spain
Switzerland
France
Italy
United Kingdom

Awards

Popularity by domain category

Determined by the number of sites in each category.

Kochava is more popular among sites focused on entertainment, sports, and general news, while Tracify is more commonly used on online shopping, business, and marketing and merchandising sites.
Online Shopping
Entertainment
Business
Sports
Marketing/Merchandising
General News
Streaming Media
Restaurants
Portal Sites
Finance/Banking

Top sites

Top-ranked sites that use these technologies.

Name
Rank
#1,098
#1,414
#1,946
View more ➝
Name
Rank
#77,140
#82,782
View more ➝

See also

🗃️ About This Data