🆚 Microsoft Advertising vs. Publift

Compare technologies based on real-world usage data *

Type

Advertising technology
Advertising technology

About

Microsoft Advertising is a pay-per-click advertising platform that allows businesses to run search and audience ads across Bing, Yahoo!, DuckDuckGo, and partner networks.

It supports keyword-based search campaigns, native and display ads, LinkedIn profile targeting for professional attributes, automated bidding strategies, and offline and online conversion tracking via the Universal Event Tracking tag.

Publift is a premium ad network and ad ops partner built for established digital publishers who sell ad inventory programmatically.

It sets eligibility at more than 500,000 monthly page views or over $2,000 in monthly ad revenue, and provides header bidding optimization, ad block recovery tools, and custom ad formats.

Headquarters

Redmond, Washington, United States
Dublin, Ireland

Website

Pricing

Revenue share80%

Categories

Advertising › Rank #6
Advertising › Rank #96

Popularity

Determined by the number of sites using each technology.

Microsoft Advertising technology is 64 times more popular than Publift.
Total websites

Market share

Advertising

Popularity by country

Determined by the number of sites detected from each country.

Microsoft Advertising is more popular in the United States, the United Kingdom, and Germany, while Publift is more popular in Egypt.
United States
United Kingdom
Germany
France
Netherlands
Australia
Canada
Spain
Italy
Poland

Awards

Popularity by domain category

Determined by the number of sites in each category.

Microsoft Advertising is more popular than Publift in all market segments.
Online Shopping
Business
Marketing/Merchandising
Fashion/Beauty
Travel
Internet Services
Finance/Banking
Software/Hardware
General News
Health

Top sites

Top-ranked sites that use these technologies.

Name
Rank
View more ➝
Name
Rank
#507
View more ➝

See also

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When making your decision, it is better to rely on data that cannot be falsified.
Our service evaluates the popularity of technologies by the number of websites using them.

Statistics were last calculated on .
For details, see our methodology and disclaimer.