⚡ Customer Reviews in Japan

Online customer review platforms allow people to share their experiences with companies, products and services through ratings and reviews.

Japan is an East Asian country with a population of around 125 million people.

According to our data, customer review platforms are used on 0.8% of websites from Japan.

⭐ Most Popular in 2026

The following chart shows the top customer review websites in Japan in 2026, based on market share.

The most popular is Judge.me with a share of 27.8%, followed by Tripadvisor with 26.9% and Yotpo with 10.4%.

Judge.me 27.8%
Tripadvisor 26.9%
Yotpo 10.4%
Trustindex 9.7%
EmbedSocial 7.5%
Stamped 3.5%
Trustpilot 2.7%
Bazaarvoice 2.4%
Google Customer Reviews 2.1%
Crema 1.9%
Loox 1.9%
PowerReviews 1.3%
Yelp 1%
Agoda 0.7%
Other 0.2%

🚀 Highlights

Here is a list of the top websites that are more popular in Japan than worldwide.
Differences between global and country rankings are shown in parentheses.

1. Judge.me ^(-2)
3. Yotpo ^(-4)
5. EmbedSocial ^(-17)
6. Stamped ^(-5)
8. Bazaarvoice ^(-6)
9. Google Customer Reviews ^(-1)
10. Crema ^(-19)
12. PowerReviews ^(-24)
14. Agoda ^(-55)
15. WP Review ^(-5)

✨ Best Customer Review Websites

Below is a more detailed list of the top 25 of the 31 customer review websites used on sites from Japan, ranked by their market share.

Rank	Name	Market share
1	Judge.me London, United Kingdom An e-commerce review platform that helps online merchants collect and display customer and product reviews on their stores. Free$15/month	27.8%
2	Tripadvisor Needham, Massachusetts, United States A global travel guidance platform that aggregates user-generated reviews, ratings, and pricing information for hotels, restaurants, and attractions worldwide. $$$	26.9%
3	Yotpo New York, United States A cloud-based e-commerce marketing platform that helps online brands manage SMS and email marketing, customer reviews, loyalty and referral programs, and subscriptions in an integrated suite. Free$15+/month	10.4%
4	Trustindex Budapest, Hungary A subscription-based review management service that aggregates customer reviews and displays them on websites through customizable widgets. $65+/year	9.7%
5	EmbedSocial Skopje, Macedonia A social media aggregator that enables brands to collect and embed social media posts or reviews published by other people. Free$29+/month	7.5%
6	Stamped Vancouver, British Columbia, Canada An e-commerce reviews and loyalty platform that helps online retailers collect customer ratings, reward repeat buyers, and manage engagement from a unified dashboard. $23+/month	3.5%
7	Trustpilot Copenhagen, Denmark A global consumer review platform where users can leave star ratings and written feedback for businesses, while companies can respond and manage their public reputation. Free$299+/month	2.7%
8	Bazaarvoice Austin, Texas, United States A user-generated content platform for brands and retailers that drives conversions through star ratings, consumer reviews, Q&A, social content, sampling, and creator and influencer marketing. $6,500+/year	2.4%
9	Google Customer Reviews Mountain View, California, United States A free service that allows website owners to collect feedback from customers who've made a purchase on their site. Free	2.1%
10	Crema Seoul, Korea A Korean customer review management system. Free$10+/month	1.9%
11	Loox Tel Aviv, Israel A social proof marketing platform built for Shopify that turns real customers into ambassadors that submit visual reviews, share product experiences, and refer friends. $12.99+/month	1.9%
12	PowerReviews Chicago, Illinois, United States Enables businesses to collect and display more and better ratings and reviews to maximize conversions. $25,000+/year	1.3%
13	Yelp San Francisco, California, United States An American crowd-sourced review platform where users publish ratings and written feedback about local businesses. Free$180+/month	1%
14	Agoda Norwalk, Connecticut, United States An online travel platform with a strong presence in Asia, offering booking services for hotels, vacation rentals and flights, along with customer reviews and travel deals.	0.7%
15	WP Review Singapore A WordPress plugin that helps website owners add review functionality to their sites. Free$67/year	0.7%
16	Ryviu Thai Nguyen, Vietnam An e-commerce review-management platform that lets merchants collect, import, and showcase product reviews on their online stores. Free$6.99+/month	0.5%
17	G2 Chicago, Illinois, United States A B2B software and services review platform. Free$$$	0.4%
18	Trusted Shops Cologne, Germany A German online platform that provides customer reviews, a trusted certification mark, and buyer protection. €40+/month	0.4%
19	Reviews.io Berlin, Germany A review platform that allows businesses to better understand their customers and improve their shopping experience. $29+/month	0.3%
20	WP Ultimate Review Dhaka, Bangladesh A WordPress plugin for collecting reviews from website visitors along with ratings and other relevant data. Free$29+/year	0.3%
21	Facebook Reviews Menlo Park, California, United States A review platform from Facebook that allows users to rate and provide feedback on businesses' products or services. Free	0.2%
22	Google Review Widget Potsdam, Germany A third-party solution that allows website owners to embed their Google Reviews into websites with two lines of code. Free€69/year	0.2%
23	Capterra Stamford, Connecticut, United States A technology review platform focused on the software industry. Free$$$	0.2%
24	Sitejabber Menlo Park, California, United States A consumer review platform that helps people avoid fraudulent websites and find good ones. $200+/month	0.2%
25	AiTrillion Claymont, Delaware, United States An all-in-one marketing platform with tools for email marketing, SMS, loyalty rewards, reviews, automation and integration with Shopify, Magento and WooCommerce. Free$99+/month	0.2%

👉 See Also

🌎 Customer Reviews in other countries

Data is based on the analysis of 157,427 websites from Japan.
Statistics were last calculated on March 30, 2026.
For details, see our methodology and disclaimer.