⚡ Email Marketing in Korea

Email marketing is a digital communication method used by organizations to send promotional messages such as campaigns, product announcements, and special offers to recipients.

Korea is an East Asian country with a population of around 52 million people.

According to our research, email marketing platforms are detected on 0.5% of websites from Korea.

Statistics based on 26K+ analyzed websites. About this data

⭐ Most Popular in 2026

The following chart shows the top email marketing platforms in Korea in 2026, based on market share.

The most popular is Mailchimp with an impressive share of 44.7%, followed by OneSignal with 19.7% and Klaviyo with 15.9%.

Mailchimp 44.7%
OneSignal 19.7%
Klaviyo 15.9%
Yotpo 6.8%
Attentive 4.5%
Ometria 3%
GetResponse 3%
BDOW! 2.3%
ActiveCampaign 2.3%
Kit 2.3%
Icegram Express 1.5%
MailerLite 1.5%
Metorik 1.5%
Listrak 1.5%
Constant Contact 1.5%

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🚀 Highlights

Here is a list of the top platforms that are more popular in Korea than worldwide.
Differences between global and country rankings are shown in parentheses.

2. OneSignal ^(-1)
4. Yotpo ^(-3)
5. Attentive ^(-7)
6. Ometria ^(-40)
7. GetResponse ^(-14)
8. BDOW! ^(-6)
11. Icegram Express ^(-2)
13. Metorik ^(-12)
14. Listrak ^(-23)
16. Privy ^(-2)

✨ Best Email Marketing Platforms

Below is a more detailed list of 21 email marketing platforms used on sites from Korea, ranked by their market share.

Rank	Name	Market share
1	Mailchimp Atlanta, Georgia, United States A marketing automation and email marketing platform that enables businesses to create, send, and manage both bulk marketing campaigns and transactional emails. Free$13+/month	44.7%
2	OneSignal San Mateo, California, United States An omnichannel customer engagement platform that allows businesses to send push notifications, emails, SMS, in-app messages, and live updates across web and mobile. Free$19+/month	19.7%
3	Klaviyo Boston, Massachusetts, United States A marketing automation and data platform that enables businesses to run email, SMS, mobile push, and web form campaigns using a unified customer database. Free$45+/month	15.9%
4	Yotpo New York, United States A cloud-based e-commerce marketing platform that helps online brands manage SMS and email marketing, customer reviews, loyalty and referral programs, and subscriptions in an integrated suite. Free$15+/month	6.8%
5	Attentive New York, United States An AI-powered SMS and email marketing platform designed to help businesses engage customers and run automated marketing campaigns. $4,000+/year	4.5%
6	Ometria London, United Kingdom A customer data and experience platform that helps retail marketers increase revenue by sending personalized, relevant, cross-channel marketing messages. $$$	3%
7	GetResponse Gdansk, Poland A multichannel marketing platform with tools for email marketing, marketing automation, SMS campaigns, and web push notifications. $19+/month	3%
8	BDOW! Chandler, Arizona, United States A website pop-up and form tool for building engaged email lists using overlays, embedded forms, and other list-gathering widgets. Free$15+/month	2.3%
9	ActiveCampaign Chicago, Illinois, United States An email and marketing automation platform that includes a CRM built for small and mid-sized businesses. $15+/month	2.3%
10	Kit Boise, Idaho, United States An email marketing and creator-focused platform that helps creators build and monetize their audiences. Free$39+/month	2.3%
11	Icegram Express Covina, California, United States A privacy-focused email marketing and newsletter plugin for WordPress and WooCommerce. FreeOpen source$129+/year	1.5%
12	MailerLite San Francisco, California, United States An email marketing platform that helps clients collect email addresses, build mailing lists, and create, send, and track email campaigns. Free$10+/month	1.5%
13	Metorik Melbourne, Victoria, Australia A powerful real-time dashboard with custom reporting, segmentation and email automation for WooCommerce and Shopify. $20+/month	1.5%
14	Listrak Lititz, Pennsylvania, United States A cross-channel marketing automation platform designed for the retail industry. $$$	1.5%
15	Constant Contact Waltham, Massachusetts, United States A digital marketing platform that handles email campaigns, SMS, social media, and event marketing. $12+/month	1.5%
16	Privy Boston, Massachusetts, United States An email and SMS marketing platform for e-commerce merchants that also provides onsite conversion tools such as popups, spin-to-win wheels, banners and free shipping bars. $30+/month	1.5%
17	Pushwoosh Kensington, Maryland, United States An all-in-one messaging platform with push notifications, in-app messages, emails, SMS, geo-targeting, and scheduling. Free$3+/month	0.8%
18	Acoustic Campaign Conway, Arkansas, United States A cloud-based digital marketing platform that leverages behavioral customer data to deliver personalized email and mobile marketing campaigns. $$$	0.8%
19	Brevo Paris, France A cloud-based CRM and email marketing platform that combines multichannel messaging, marketing automation, and contact management in a unified interface. Free$9+/month	0.8%
20	Substack San Francisco, California, United States An online publishing and social platform for writers and journalists that enables creating subscription-based newsletters, podcasts, and multimedia content delivered directly to subscribers. Free$$$	0.8%
21	Mailmunch San Francisco, California, United States A suite of email marketing tools designed to capture leads from your website and convert them into customers. $19.99+/month	0.8%

👉 See Also

🌎 Email Marketing in other countries

🗃️ About This Data

We evaluate the popularity of technologies based on the number of websites where we detect their usage.
Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
This report is based on the analysis of 26,390 websites from Korea.
We currently track the presence of 64 email marketing platforms across the web.
Of these, 21 were detected on websites from Korea.
Statistics were last calculated on May 5, 2026.
For more details, see our methodology and disclaimer.