⚡ Identity Resolution in Germany

Identity resolution services match data from multiple sources to create a unified profile of a user or company across devices, websites, and platforms.

Germany is a Central European country with a population of around 84 million people.

According to our statistics, identity resolution software is used on 0.5% of websites from Germany.

⭐ Most Popular in 2026

The following chart shows the top identity resolution software in Germany in 2026, based on market share.

The most popular is Leadinfo with a share of 24.1%, followed by Leadfeeder with 22.6% and SalesViewer with 17.5%.

Leadinfo 24.1%
Leadfeeder 22.6%
SalesViewer 17.5%
LiveRamp 12.8%
ID5 11.9%
Epsilon 5.3%
TruAudience 4.7%
ZoomInfo WebSights 4%
Demandbase 3.9%
Lotame 2.9%
Lead Forensics 2.6%
Spotler 2.5%
Apollo 1.7%
Zeotap 1.2%
Visitor Queue 0.5%

🚀 Highlights

Here is a list of the top software that is more popular in Germany than worldwide.
Differences between global and country rankings are shown in parentheses.

1. Leadinfo ^(-5)
6. Epsilon ^(-2)
7. TruAudience ^(-3)
9. Demandbase ^(-2)
12. Spotler ^(-1)
14. Zeotap ^(-15)
15. Visitor Queue ^(-2)
18. Lytics ^(-2)
20. User.com ^(-4)
21. Happierleads ^(-5)

✨ Best Identity Resolution Software

Below is a more detailed list of the top 25 of the 30 identity resolution software solutions used on sites from Germany, ranked by their market share.

Rank	Name	Market share
1	Leadinfo Capelle aan den IJssel, Netherlands A lead generation platform that identifies companies visiting a website to help B2B sales and marketing teams discover potential prospects. $107+/month	24.1%
2	Leadfeeder Karlsruhe, Germany A B2B visitor identification software that tracks and identifies companies that visit your website - even if they don't leave their contact information. Free$1,188/year	22.6%
-	SalesViewer Bochum, Germany A sales tracking and lead generation platform that identifies anonymous website visitors and translates their visits into B2B sales and marketing signals. €99+/month	17.5%
4	LiveRamp San Francisco, California, United States A data collaboration platform that provides identity resolution and data onboarding services to help organizations connect, match, and activate customer data across marketing and advertising systems. $5,000+/month	12.8%
5	ID5 London, United Kingdom An omnichannel identity platform powering addressable advertising for brands and publishers. $$$	11.9%
6	Epsilon Irving, Texas, United States An enterprise marketing and advertising platform that uses AI and a proprietary identity database to deliver personalized, data-driven campaigns across digital and offline channels. $$$	5.3%
7	TruAudience Chicago, Illinois, United States A suite of solutions for privacy-first identity resolution, data enrichment, audience targeting and advanced analytics. $400,000/year	4.7%
8	ZoomInfo WebSights Vancouver, Washington, United States A B2B visitor identification platform that combines website behavioral analytics with prospecting and company intelligence data to reveal which businesses visit a website. Free$15,000+/year	4%
9	Demandbase San Francisco, California, United States A B2B marketing platform that combines data enrichment, account intelligence, and account-based marketing tools to help companies identify, target, and engage business accounts. $$$	3.9%
10	Lotame Columbia, Maryland, United States An end-to-end data collaboration platform that enables digital marketers to unify, analyze and activate data. $$$	2.9%
11	Lead Forensics London, United Kingdom A B2B website visitor identification and lead generation software. $6,000+/year	2.6%
12	Spotler The Hague, Netherlands A marketing and customer engagement platform specializing in email marketing and marketing automation. £300+/month	2.5%
13	Apollo Covina, California, United States A sales intelligence and engagement platform designed to give sales teams and marketers the tools they need to efficiently find, engage, and convert prospects. Free$59+/month	1.7%
14	Zeotap Berlin, Germany An customer data platform that empowers brands to integrate, unify, segment and orchestrate customer data, featuring drag-and-drop interface for data management, out-of-the-box machine learning models, and cookieless ID support. $$$	1.2%
15	Visitor Queue London, Ontario, Canada A B2B online website visitor tracker that tells you the contact details of the businesses that visit your website. $39+/month	0.5%
16	Wunderkind New York, United States A performance marketing solution for brands, publishers, and advertisers.	0.5%
17	Fingerprint Chicago, Illinois, United States A commercial browser fingerprinting solution that queries browser attributes and computes a hashed visitor identifier from them. FreeOpen source$99+/month	0.4%
18	Lytics Portland, Oregon, United States A customer data platform built on Google Cloud that helps companies collect, unify, and activate first-party customer data from multiple sources while maintaining control over security, privacy, and governance. Free$500+/month	0.4%
19	Qualified San Francisco, California, United States A conversational marketing platform designed to help B2B companies connect with qualified buyers in real time and engage with them instantly. $3,500+/month	0.4%
20	User.com Hem, France A business intelligence and marketing automation platform that includes omnichannel CRM, conversational support, and email marketing tools. $$$	0.3%
21	Happierleads London, United Kingdom An AI lead capture platform that identifies company and personal data and engages anonymous website visitors. Free$99+/month	0.3%
22	Listrak Lititz, Pennsylvania, United States A cross-channel marketing automation platform designed for the retail industry. $$$	0.3%
23	OnAudience London, United Kingdom Empowers AdTech and MarTech ecosystems by providing privacy-safe mobile, desktop, and CTV data based on cookieless solutions. $500+/month	0.2%
24	Customers.ai Boston, Massachusetts, United States A visitor identification and prospecting platform that provides B2C businesses and marketing agencies with tools to find and engage customers. $199+/month	0.08%
25	Whois Visiting Northampton, United Kingdom A qualitative data platform that identifies companies visiting your website using reverse IP tracking. $69+/month	0.08%

👉 See Also

🌎 Identity Resolution in other countries

Data is based on the analysis of 225,538 websites from Germany.
Statistics were last calculated on March 21, 2026.
For details, see our methodology and disclaimer.